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Whole Wheat Creative is a full-service, creatively-driven communications firm. For the past 20 years we have helped our clients reach their goals, through innovative design, data-driven marketing and proven methodology.

Our experience, capabilities and
single-layer management structure keeps us
streamlined and "bottom-lined."

We are in business to build your business.
The work on this website will show you
how we have built ours.

Contact us today.
(713) 993-9339


Whole Wheat Creative is a creatively-driven communications firm providing a full-array of strategic, creative and technical services. Our clients benefit from the experience of seasoned professionals from some of most respected agencies in the industry.

The collective branding experience of the WWC team includes: Southwest Airlines, Exxon, Shell, HP, Sony, Verizon, The Home Depot, BP, DuPont, Stewart Title – an impressive blend of corporate branding and successful retail.

We also offer a wide range of online marketing services including our SmartOpt program. SmartOpt is a targeted approach to search engine marketing and focuses on driving high-quality traffic to your website. Using Information Path Mapping©, SmartOpt is able to create a comprehensive custom campaign that maximizes your ROI on every dollar invested in search engine marketing.

In addition to our creative and stratigic services, WWC also offers a wide range of technical products and services. Our staff includes both Google certified professionals as well as certified Apple developers operating in an on-site Tier-1 studio.


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Learning to Read Has Never Been More Fun

Sarah Ford has dedicated her entire professional life to helping children with learning disabilities. Her passion has always been to empower youngsters and teach them tools to be able to successfully navigate past their educational struggles. Sarah has had extremely positive results throughout the years, but she always wanted to find a way to make her training more fun, and thus more accessible. That was the goal she set out to achieve when she approached Whole Wheat Creative earlier this year. She wanted a way to take her proven track record of successful methods and tools and make them something kids would look forward to doing. Together, we came up with Reading Bandit - an interactive iPad application geared towards teaching children (both with learning disabilities and without) how to read and write.

iOS Game Development Houston iOS App Store

Bandit is a hilarious and encouraging cartoon raccoon who takes kids on an adventure through the alphabet. At the start of an adventure, kids select an animal avatar to represent themselves and off they go with Bandit. Bandit takes them through each letter of the alphabet - teaching upper and lower case versions of the letter, pronunciation, how to write it using a finger and the touch screen, and how to put sounds together to form words. Bandit will also teach kids helpful sight words to look out for when reading more complicated sentences.

Sarah, who formed Reading Bandit, LLC earlier this year to make this application, has big plans for Bandit. Later this week, Bandit and Sarah will be at the International Dyslexia Association’s Annual Reading, Literacy & Learning Conference in San Diego. Soon, the cartoon raccoon will be teaching children how to do math and how to spell. We here at Whole Wheat Creative can’t wait to see what Bandit does next.

Smart Link Remote

Weathermatic Slide 1Weathermatic Slide 3Weathermatic Slide 4
iOS App Store Google Play

Revolutionizing the irrigation industry

Weathermatic has been serving landscape professionals for more than sixty years and has a full line of controllers, weather stations, valves, rotors, sprays and nozzles. Their products have been installed in more than 70 countries on properties like the U.S. Capitol Building, Buckingham Palace and the College Football Hall of Fame.

Weathermatic is also the world's leading provider of Smart Irrigation Controllers with more than 200,000 controllers installed around the world. This smart control platform is at the heart of our new SmartLink Network - the intelligent, affordable, web-based landscape irrigation solution.

Weathermatic turned to WWC to design and develop a native iOS application for iPhone and iPad that allows landscape contractors and home owners the ability to manage their irrigation systems from the palm of their hand.

The iOS application sends and receives data using Weathermatics RESTful Api. WWC developed an Android application, which released fall of 2013.

More about iPhone iOS Development

H2O App

H20 Slide 1H20 Slide 3H20 Slide 4H20 Slide 5
iOS App Store Google Play

Living Water International's iOS & Android App helps donors stay committed.

LWI is an implementer of participatory, community-based water solutions in developing nations. In its 20-year history, LWI has completed over 10,000 community water projects in 30 countries, which provide safe, clean water to 11.5 million people every day.

Whole Wheat Creative has worked with Living Water International for over 10 years. Beginning with design and implementation of the Living Water visual brand, which is now recognized around the world, WWC has created several generations of award-winning websites for the ministry. Living Water depends on its website to serve as its primary communication tool as well as its primary online-giving system.

The unique mobile H2O App is one of the current projects being developed by WWC for Living Water. The H20 Project is a simple but powerful campaign. Give up coffee, soda, etc. for two weeks and just drink water. Donate the money you would have spent on the drinks to help Living Water provide clean, safe water for the thirsty.

The H2O App, developed for iOS and Android, allows participants to set and track their individual campaign goals. The H2O App also gives participants the ability to establish fund-raising groups.

WWC is currently working with the talented staff at Living Water in developing the next generation of the Living Water International website and fundraising system. Both launched in 2013.

More about iPhone iOS Development

Camp Ozark


John Moore


Stewart Information Services


San Jacinto College


SouthWestern Brick Council


Camp Ozark GO!


Children’s Learning Institute


DuPont Powder Coatings


Sterling Municipal Library


Wallace/Halpin, LLC.




Halliburton/Landmark Graphics


The Historic Stagecoach Inn


Lovett Dental Centers


Reedhycalog (NOV)



The Stopic The Stopic 5312027304764 Sun & Ski (Branding) Sun & Ski (Branding) 5311113847964 Living Water Annual Review Living Water Annual Review 5307164237564 Sun & Ski Sun & Ski 5298102493964 VaryActive VaryActive 5295916638764 Sun & Ski Summer TV Sun & Ski Summer TV 5295883255964 Bid Fish Bid Fish 5293802729564 University of Texas (Digital Imaging Center) University of Texas (Digital Imaging Center) 5291947480364 The Battleship of Texas The Battleship of Texas 5291662137164 Sun & Ski (Water Sports) Sun & Ski (Water Sports) 5288460423164 Detoto Law Firm Detoto Law Firm 5283587574764 Celeo Celeo 5283586033964 Celeo Celeo 5283580882364 Westlake Chemical Westlake Chemical 5282331023564 Wabash Feed Wabash Feed 5273945467964 HayMap HayMap 5273404866764 Sun & Ski (Running) Sun & Ski (Running) 5269486983164 Sun & Ski (Footwear) Sun & Ski (Footwear) 5269486983164 VaryActive (Branding) VaryActive (Branding) 5254797467564 Sun & Ski Direct Mail Sun & Ski Direct Mail 5235264137564 VaryActive VaryActive 5224132451564 North American Pipe North American Pipe 5206438041164 Evolve Capital Website Evolve Capital Website 5206399218764 New Vision Africa New Vision Africa 5187365694764 University of Texas School of Dentistry University of Texas School of Dentistry 5187357900764 Children's Leraning Institute Children's Leraning Institute 5181458361164 Ignore No More! Locate Ignore No More! Locate 5174633423564 Real Faith for Real Living Real Faith for Real Living 5146350711164 A La Mode A La Mode 5141682634364 Axalta Powder Coatings Axalta Powder Coatings 5141681525564 Ozark Life Ozark Life 5128942187564 Family Houston Family Houston 5108731873964 Camp Ozark v2 Camp Ozark v2 5108731683164 No2fyme No2fyme 5098087289564 Just Booster Just Booster 5098084567964 Reading Bandit Reading Bandit 5098083163964 Noted Noted 5089761598364 Diversicons Diversicons 5079111567164 Ignore No More Ignore No More 5070721925564 Smith Fork Ranch Smith Fork Ranch 5028168733964 Texas A&M University Galveston Texas A&M University Galveston 5018456689964 Axalta Axalta 5011963729964 Detach Detach 4996098241964 Pinots Pallet Pinots Pallet 4996093237964 UTMB Campus Navigator UTMB Campus Navigator 4967786751164 Open Meeting Room Open Meeting Room 4967779558364 Westlake Chemical Westlake Chemical 4950972630764 Smart Link Remote Smart Link Remote 4943980678364 Ten Days Ten Days 4906953976364 Jersey Village Church Jersey Village Church 4906950858764 Speedrank Mobile Speedrank Mobile 4906653689564 Oak Creek Homes Mobile Oak Creek Homes Mobile 4905709553564 For Houston's Kids For Houston's Kids 4896475902764 Opus Homes (iPlans) Opus Homes (iPlans) 4887991289564 Weathermatic Weathermatic 4869150372764 Parkside Capital Parkside Capital 4845013945964 Arena Energy Arena Energy 4839942003164 Stage Coach Inn Stage Coach Inn 4839376875164 PreCheck Print Ads PreCheck Print Ads 4839367885964 Chris Seay (website) Chris Seay (website) 4839095617964 SmartLink SmartLink 4838501747564 John Moore (TV) John Moore (TV) 4838475647564 Camp Ozark Camp Ozark 4838025388364 Children’s Learning Institute (Branding) Children’s Learning Institute (Branding) 4837778421164 Trafficware (ADS) Trafficware (ADS) 4837766094764 Trafficware University Trafficware University 4837764417164 Crest Energy Partners Crest Energy Partners 4837738353164 Stewart Information Services (Collateral) Stewart Information Services (Collateral) 4837737647564 San Jacinto College (website) San Jacinto College (website) 4837737629564 First State Bank (Outdoor) First State Bank (Outdoor) 4837734173564 Reliant Energy Reliant Energy 4837729903964 SouthWestern Brick Council (print) SouthWestern Brick Council (print) 4837728157964 First State Bank (print) First State Bank (print) 4837727337164 Newmark Homes (print) Newmark Homes (print) 4837726516364 MPR Technology MPR Technology 4837499514764 Make It Happen Now Make It Happen Now 4837497045164 Halliburton/Landmark Graphics Halliburton/Landmark Graphics 4837490111564 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837487602364 Children’s Learning Institute (Pocket Folder) Children’s Learning Institute (Pocket Folder) 4837479916364 Wildcat Golf Wildcat Golf 4837437983564 Swingpure Swingpure 4837437353564 Newmark Interactive Plans Newmark Interactive Plans 4837436388764 The Tanglewood (Identity) The Tanglewood (Identity) 4837435287164 Children’s Learning Institute (Poster) Children’s Learning Institute (Poster) 4837434253964 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837431906764 Bambi & Vixen Bambi & Vixen 4837429429964 Sterling Municipal Library Sterling Municipal Library 4837422233564 Comanche Contractors Comanche Contractors 4837272149564 Deep Water Cay Deep Water Cay 4837271361164 Living Water International (website) Living Water International (website) 4837269712364 DuPont Coatings (kiosk) DuPont Coatings (kiosk) 4837264452764 Pacific Strategic Investors Pacific Strategic Investors 4837263912764 The Tanglewood (Brochure) The Tanglewood (Brochure) 4837262681564 Rejuvenon Rejuvenon 4837261911164 Lufkin Automation Lufkin Automation 4837260820364 Baker Nissan (Print) Baker Nissan (Print) 4837259805164 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837259193164 Castle Dental (TV) Castle Dental (TV) 4837258923164 Living Water International (branding) Living Water International (branding) 4837258505564 Camp Ozark GO! Camp Ozark GO! 4837256129564 Top Drawer Lingerie Top Drawer Lingerie 4837255873964 Hunting Art Prize Hunting Art Prize 4837254736364 H2O App H2O App 4837252324364 Reliant (HL&P) Reliant (HL&P) 4837252313564 Knowledge Systems (Ads) Knowledge Systems (Ads) 4837251856364 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837250877164 Energy Images Energy Images 4837250175164 Cardeo Trade show Cardeo Trade show 4837248810764 DuPont Coatings (video) DuPont Coatings (video) 4837248162764 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837247237564 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837246837964 SouthWestern Brick Council (Ads) SouthWestern Brick Council (Ads) 4837246197164 SouthWestern Brick Council (Crick TV) SouthWestern Brick Council (Crick TV) 4837243828364 Kinder Morgan 3D Kinder Morgan 3D 4837243399964 Newmark Homes Newmark Homes 4837242805964 Speedrank Speedrank 4837226379164 Sugar Ray Dimeline Sugar Ray Dimeline 4837197078764 Enserv Branding Enserv Branding 4837195379564 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(Collateral) 4835008789964 Enserv Enserv 4832900478764 Coral Beach Club Coral Beach Club 4832159145164 San Jacinto College Foundation San Jacinto College Foundation 4831579908764 Howard Weil Howard Weil 4829679083564 Mason Creek Mason Creek 4829668960364 Masonry Systems (print) Masonry Systems (print) 4828431759164 Oakcreek Homes Oakcreek Homes 4828427287964 MIHN Records MIHN Records 4828422013964 Knowledge Systems Knowledge Systems 4828168642364 The High Lonesome Ranch The High Lonesome Ranch 4828108533164 Dupont Coatings (illustration) Dupont Coatings (illustration) 4828108533164 Trafficware (ADS) Trafficware (ADS) 4820396271164 Going Up Going Up 4820393059964 DuPont Powder Coatings DuPont Powder Coatings 4819967529164 The Home Depot The Home Depot 4812004401164 Newmark Homes (website) Newmark Homes (website) 4811069110364 Crest Energy Partners Crest Energy Partners 4799832585164 Texon LP (website) Texon LP (website) 4798997835164 Questia Questia 4793871895964 AAF AAF 4791975606764 City City 4791975606764 Reedhycalog (NOV) Reedhycalog (NOV) 4790822206364 Evolve Capital Evolve Capital 4782757219964 Western Agency Western Agency 4782324773564 Perry Homes Perry Homes 4781186176364 Rejuvenon (Branding) Rejuvenon (Branding) 4781170357964 Baker Nissan (TV) Baker Nissan (TV) 4779650653964 Big Brothers & Big Sisters Big Brothers & Big Sisters 4776289243964 Stage Coach Inn Stage Coach Inn 4773125355164 Stoney Way Village Stoney Way Village 4771533643964 PreCheck (Website) PreCheck (Website) 4723958149964 Genuine Brick Genuine Brick 4723957915964 Sneak Peek Homes Sneak Peek Homes 4723955986364 Hunting Energy Hunting Energy 4723953545564 Sureclose Animation Sureclose Animation 4723947184364 Living Water International (branding) Living Water International (branding) 4723937903564 Synchro Green Synchro Green 4723928352764 Villas Del Parque Villas Del Parque 4677290964764 Newmark Homes (iPlan) Newmark Homes (iPlan) 4669330169564 Heartland Brick (Branding) Heartland Brick (Branding) 4667640757964 CRI Catalysts CRI Catalysts 4667013601964 Spirit of America Spirit of America 4659616149164 Grandhaven Homes (iPlans) Grandhaven Homes (iPlans) 4659616149164 First State Bank (Website) First State Bank (Website) 4659616149164 Shell (SIMS) Shell (SIMS) 4611558031964 West Ten West Ten 4498033475564 Sugar Creek Kiosk Sugar Creek Kiosk 4496901070364 LawnGrips LawnGrips 4384511374364 Texon Butane Blending Texon Butane Blending 4271132754764 DuPont Lab Work Request App DuPont Lab Work Request App 4157606121164 Grand Haven Homes Grand Haven Homes 4147928219564 Make It Happen Now Make It Happen Now 4043607257564 American HomeStar American HomeStar 4043606443964 Stewart Star Stewart Star 3930079774364 Salient Partners Salient Partners 3930077974364 Mieko Mahi Mieko Mahi 3702715272764 Catscan Catscan 3589645896764 Villas Del Parque Villas Del Parque 3589180755164 One Minute Manicure One Minute Manicure 3588043821164 Stewart Information Services (Branding) Stewart Information Services (Branding) 3588023466764 Wallace/Halpin, LLC. Wallace/Halpin, LLC. 3361809852764

Our Team

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Lee Wheat

Executive Creative Director / President WWC

Lee Wheat has held positions as VP/Creative Director with GSD&M in Austin on the Southwest Airlines and Wal-Mart accounts, VP/Creative Director with McCann Erickson Houston on Exxon and Texas Instruments, and VP/Creative Director at BRSG overseeing accounts including Shell Chemical and VALIC – all before he formed Whole Wheat Creative in 1996. His work has been recognized by leading industry publications including Communication Arts and Print magazines, as well as the American Advertising Federation and the American Marketing Association. Lee holds a degree in Graphic Design / Advertising from Lamar University.

Lee has a history of involvement in the advertising community and currently serves as Vice Chairman of the board of directors for the American Advertising Federation Houston and as a board member of Advertising Education Foundation. He has also served as President of the Art Directors Club of Houston and chaired the AAFH's and ADCH annual award competitions. Lee has created and implemented creative for the United Way of the Texas Gulf Coast and Capital Area annual fund-raising campaigns.

Gary Evans

Executive Technical Director / Principal WWC

Gary has been developing complex web applications and marketing-driven web sites for over 17 years. For the past fifteen years he has served as WWC's Technical Director and UI/UX designer. Gary manages teams of developers and designers to develop web, desktop and mobile applications for a wide range of clients including: Axalta, DuPont, Stewart Title, The Home Depot, Shell Global Solutions, Halliburton, University of Houston, University of Texas Health Science Center, and San Jacinto Community College. The WWC technical team has received numerous awards and accolades. Its work has been showcased on various industry sites including and Google Labs. Gary also holds a degree in Marketing/ITS from the University of Houston. His advertising perspective, combined with his technical experience, allows him to successfully attain the vision of Whole Wheat Creative – to effectively design and develop compelling end-user experiences. For the past 7 years Gary has been developing iOS applications for the iPhone and iPad. He has been invited to participate in workshops at WWDC and DCSF.

When he's not working he enjoys outdoor sports and coaching youth football. He also enjoys spending time with his wife Callie, two sons, Caden and Max and daughter Anabelle.

Lawton Outlaw

Creative Director

With 20 years of national agency and in-house experience in many different industries and markets, Lawton has a wide range of creative knowledge and skills. His work in the entertainment industry has earned national recognition and he has received numerous Addy awards in the Houston market.

Today Lawton navigates his clients toward their goals and objectives from a marketing and strategy standpoint—applying the experience gained in service of some of the world’s largest corporations, as well as the world’s largest record labels and movie studios. He brings invaluable insight that reflects his unique experience, creating solutions that are both recognizable and memorable.

Travis Beck

Lead Developer

Travis´s love of programming began during his freshman year of High School. The class was given the entire semester to build a math quiz program in BASIC. Without ever having seen a programming language before, Travis finished the project in a week and spent the rest of the semester helping other students and adding features to his program.

Travis has been designing and developing websites since 1999, way before it was cool. He is incredibly passionate about his work and is constantly learning new methods and technologies in order to deliver world-class web and application experiences. For the past few years travis has been developing custom iOS applications for the iPhone and iPad.

Travis has a degree in Computer Science from Northeastern Oklahoma A&M College. When he's not working, he enjoys exercising, traveling, playing guitar, and writing in the third person.

Mark Pereira

Social Media Director

Mark Pereira began his career in advertising after graduating from The University of Texas at Austin. Forced to take a break from advertising during the economic crisis of 2008, he moved back home to Houston and taught 6th grade math for two years, always eager for the chance to get back to the field he loved. Since that time, he has worked at Langrand and Company and Satori Marketing, acting as the account lead on the award winning METRO Light Rail School Safety Project and York Heating and AC’s Coolest Pet in Houston campaign.

In his spare time, Mark is an avid runner and loves cooking healthy food for him and his wife. He also enjoys movies and was an extra during the football scene in The Dark Knight Rises.

Mike Montes

Internet Marketing Strategist

Most SEA/SEO Internet marketing programs begin with a strategy, a plan and an "On" switch. Then "let it roll." Perhaps you're provided analytics at the end of each each month or each quarter and then have the opportunity to make adjustments. But, that is not what Mike does. Mike has worked with Internet marketing strategies for over eight years. He graduated at the top of his class from Florida State with a degree in Marketing and International Business and he is Google certified. He directs his smarts towards providing analysis, not analytics, of your website's search engine presence and real recommendations to achieve even greater performance. Through his day-to-day management of the WWC SmartOpt accounts, his careful attention to detail, and working closely with our clients, he ensures SmartOpt consistently achieves top Search Engine Advertising and Search Engine Optimization results on their behalf.

When not in front of a computer Mike focuses on quality time with his two children which includes: going to movies, camping, swimming and learning the finer points of fishing. Mike is also an avid collector and marketer of sports memorabilia for all sports.

Sean Abedinia


Sean began programming as a hobbyist when he was still in Middle School. Sean graduate from the University of Texas with a Bachelors of Science in Mathmatics.

An enthusiastic problem solver with an eye for detail, Sean enjoys making quality applications that exceed client’s expectations. When he isn’t working he likes spending time in the great outdoors.

Ashley Picket

Account Manager

Ashley Picket graduated from Stephen F. Austin State University in 2011 double majoring in photojournalism and art. That’s where she competed in the NSAC program and found her love for Advertising. After graduation she worked as a photographer and made her way back to marketing working as an in-house designer, then for a local magazine. Now she Coordinates Projects at WWC to produce compelling deliverables for print, web, outdoor, tv and more.

Ashley has served on the Ad 2 Houston board for 5 years and is currently Co-Vice President. She enjoys participating in the Ad 2 public service campaign and continuing eduction for young professionals in the community. She is also a member of AAF-Houston and AIGA, to stay in the loop of our ever changing market.

In her spare time she enjoys yoga, painting, trying new restaurants and relaxing with her cats.