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Whole Wheat Creative is a full-service, creatively-driven communications firm. For the past 20 years we have helped our clients reach their goals, through innovative design, data-driven marketing and proven methodology.

Our experience, capabilities and
single-layer management structure keeps us
streamlined and "bottom-lined."

We are in business to build your business.
The work on this website will show you
how we have built ours.

Contact us today.
(713) 993-9339
wwc@wholewheatcreative.com

SERVICES

Whole Wheat Creative is a creatively-driven communications firm providing a full-array of strategic, creative and technical services. Our clients benefit from the experience of seasoned professionals from some of most respected agencies in the industry.

The collective branding experience of the WWC team includes: Southwest Airlines, Exxon, Shell, HP, Sony, Verizon, The Home Depot, BP, DuPont, Stewart Title – an impressive blend of corporate branding and successful retail.

We also offer a wide range of online marketing services including our SmartOpt program. SmartOpt is a targeted approach to search engine marketing and focuses on driving high-quality traffic to your website. Using Information Path Mapping©, SmartOpt is able to create a comprehensive custom campaign that maximizes your ROI on every dollar invested in search engine marketing.

In addition to our creative and stratigic services, WWC also offers a wide range of technical products and services. Our staff includes both Google certified professionals as well as certified Apple developers operating in an on-site Tier-1 studio.

CASE STUDIES

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Learning to Read Has Never Been More Fun

Sarah Ford has dedicated her entire professional life to helping children with learning disabilities. Her passion has always been to empower youngsters and teach them tools to be able to successfully navigate past their educational struggles. Sarah has had extremely positive results throughout the years, but she always wanted to find a way to make her training more fun, and thus more accessible. That was the goal she set out to achieve when she approached Whole Wheat Creative earlier this year. She wanted a way to take her proven track record of successful methods and tools and make them something kids would look forward to doing. Together, we came up with Reading Bandit - an interactive iPad application geared towards teaching children (both with learning disabilities and without) how to read and write.

iOS Game Development Houston iOS App Store

Bandit is a hilarious and encouraging cartoon raccoon who takes kids on an adventure through the alphabet. At the start of an adventure, kids select an animal avatar to represent themselves and off they go with Bandit. Bandit takes them through each letter of the alphabet - teaching upper and lower case versions of the letter, pronunciation, how to write it using a finger and the touch screen, and how to put sounds together to form words. Bandit will also teach kids helpful sight words to look out for when reading more complicated sentences.

Sarah, who formed Reading Bandit, LLC earlier this year to make this application, has big plans for Bandit. Later this week, Bandit and Sarah will be at the International Dyslexia Association’s Annual Reading, Literacy & Learning Conference in San Diego. Soon, the cartoon raccoon will be teaching children how to do math and how to spell. We here at Whole Wheat Creative can’t wait to see what Bandit does next.

Smart Link Remote

Weathermatic Slide 1Weathermatic Slide 3Weathermatic Slide 4
iOS App Store Google Play

Revolutionizing the irrigation industry

Weathermatic has been serving landscape professionals for more than sixty years and has a full line of controllers, weather stations, valves, rotors, sprays and nozzles. Their products have been installed in more than 70 countries on properties like the U.S. Capitol Building, Buckingham Palace and the College Football Hall of Fame.

Weathermatic is also the world's leading provider of Smart Irrigation Controllers with more than 200,000 controllers installed around the world. This smart control platform is at the heart of our new SmartLink Network - the intelligent, affordable, web-based landscape irrigation solution.

Weathermatic turned to WWC to design and develop a native iOS application for iPhone and iPad that allows landscape contractors and home owners the ability to manage their irrigation systems from the palm of their hand.

The iOS application sends and receives data using Weathermatics RESTful Api. WWC developed an Android application, which released fall of 2013.

More about iPhone iOS Development

H2O App

 
H20 Slide 1H20 Slide 3H20 Slide 4H20 Slide 5
iOS App Store Google Play

Living Water International's iOS & Android App helps donors stay committed.

LWI is an implementer of participatory, community-based water solutions in developing nations. In its 20-year history, LWI has completed over 10,000 community water projects in 30 countries, which provide safe, clean water to 11.5 million people every day.

Whole Wheat Creative has worked with Living Water International for over 10 years. Beginning with design and implementation of the Living Water visual brand, which is now recognized around the world, WWC has created several generations of award-winning websites for the ministry. Living Water depends on its website to serve as its primary communication tool as well as its primary online-giving system.

The unique mobile H2O App is one of the current projects being developed by WWC for Living Water. The H20 Project is a simple but powerful campaign. Give up coffee, soda, etc. for two weeks and just drink water. Donate the money you would have spent on the drinks to help Living Water provide clean, safe water for the thirsty.

The H2O App, developed for iOS and Android, allows participants to set and track their individual campaign goals. The H2O App also gives participants the ability to establish fund-raising groups.

WWC is currently working with the talented staff at Living Water in developing the next generation of the Living Water International website and fundraising system. Both launched in 2013.

More about iPhone iOS Development

Camp Ozark

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John Moore

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Stewart Information Services

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San Jacinto College

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SouthWestern Brick Council

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Camp Ozark GO!

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Children’s Learning Institute

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DuPont Powder Coatings

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Sterling Municipal Library

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Wallace/Halpin, LLC.

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Texon

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Halliburton/Landmark Graphics

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The Historic Stagecoach Inn

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Lovett Dental Centers

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Reedhycalog (NOV)

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OUR WORK

Lynx Map Lynx Map 5372404051084 FITNAV FITNAV 5372403194284 LYNX F.B.O. LYNX F.B.O. 5349214759084 VaryActive (Promo) VaryActive (Promo) 5332308439084 Say Hello To Celeo Say Hello To Celeo 5327642144284 The Stopic The Stopic 5312045536684 Sun & Ski (Branding) Sun & Ski (Branding) 5311132079884 Living Water Annual Review Living Water Annual Review 5307182469484 Sun & Ski Sun & Ski 5298120725884 VaryActive VaryActive 5295934870684 Sun & Ski Summer TV Sun & Ski Summer TV 5295901487884 Bid Fish Bid Fish 5293820961484 University of Texas (Digital Imaging Center) University of Texas (Digital Imaging Center) 5291965712284 The Battleship of Texas The Battleship of Texas 5291680369084 Sun & Ski (Water Sports) Sun & Ski (Water Sports) 5288478655084 Detoto Law Firm Detoto Law Firm 5283605806684 Celeo Celeo 5283604265884 Celeo Celeo 5283599114284 Westlake Chemical Westlake Chemical 5282349255484 Wabash Feed Wabash Feed 5273963699884 HayMap HayMap 5273423098684 Sun & Ski (Running) Sun & Ski (Running) 5269505215084 Sun & Ski (Footwear) Sun & Ski (Footwear) 5269505215084 VaryActive (Branding) VaryActive (Branding) 5254815699484 University of Texas Health Sciences Intranet University of Texas Health Sciences Intranet 5237165680684 WestTen WestTen 5236177361884 Sun & Ski Direct Mail Sun & Ski Direct Mail 5235282369484 VaryActive VaryActive 5224150683484 North American Pipe North American Pipe 5206456273084 Evolve Capital Website Evolve Capital Website 5206417450684 New Vision Africa New Vision Africa 5187383926684 University of Texas School of Dentistry University of Texas School of Dentistry 5187376132684 Children's Leraning Institute Children's Leraning Institute 5181476593084 San Jacinto College (website) San Jacinto College (website) 5178344661484 Ignore No More! Locate Ignore No More! Locate 5174651655484 Real Faith for Real Living Real Faith for Real Living 5146368943084 A La Mode A La Mode 5141700866284 Axalta Powder Coatings Axalta Powder Coatings 5141699757484 Ozark Life Ozark Life 5128960419484 Family Houston Family Houston 5108750105884 Camp Ozark v2 Camp Ozark v2 5108749915084 No2fyme No2fyme 5098105521484 Just Booster Just Booster 5098102799884 Reading Bandit Reading Bandit 5098101395884 Noted Noted 5089779830284 Diversicons Diversicons 5079129799084 Ignore No More Ignore No More 5070740157484 Smith Fork Ranch Smith Fork Ranch 5028186965884 Texas A&M University Galveston Texas A&M University Galveston 5018474921884 Axalta Axalta 5011981961884 Detach Detach 4996116473884 Pinots Pallet Pinots Pallet 4996111469884 UTMB Campus Navigator UTMB Campus Navigator 4967804983084 Open Meeting Room Open Meeting Room 4967797790284 Westlake Chemical Westlake Chemical 4950990862684 Smart Link Remote Smart Link Remote 4943998910284 Ten Days Ten Days 4906972208284 Jersey Village Church Jersey Village Church 4906969090684 Speedrank Mobile Speedrank Mobile 4906671921484 Oak Creek Homes Mobile Oak Creek Homes Mobile 4905727785484 For Houston's Kids For Houston's Kids 4896494134684 Opus Homes (iPlans) Opus Homes (iPlans) 4888009521484 Weathermatic Weathermatic 4869168604684 Parkside Capital Parkside Capital 4845032177884 Arena Energy Arena Energy 4839960235084 Stage Coach Inn Stage Coach Inn 4839395107084 PreCheck Print Ads PreCheck Print Ads 4839386117884 Chris Seay (website) Chris Seay (website) 4839113849884 SmartLink SmartLink 4838519979484 John Moore (TV) John Moore (TV) 4838493879484 Camp Ozark Camp Ozark 4838043620284 Children’s Learning Institute (Branding) Children’s Learning Institute (Branding) 4837796653084 Trafficware (ADS) Trafficware (ADS) 4837784326684 Trafficware University Trafficware University 4837782649084 Crest Energy Partners Crest Energy Partners 4837756585084 Stewart Information Services (Collateral) Stewart Information Services (Collateral) 4837755879484 First State Bank (Outdoor) First State Bank (Outdoor) 4837752405484 Reliant Energy Reliant Energy 4837748135884 SouthWestern Brick Council (print) SouthWestern Brick Council (print) 4837746389884 First State Bank (print) First State Bank (print) 4837745569084 Newmark Homes (print) Newmark Homes (print) 4837744748284 MPR Technology MPR Technology 4837517746684 Make It Happen Now Make It Happen Now 4837515277084 Halliburton/Landmark Graphics Halliburton/Landmark Graphics 4837508343484 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837505834284 Children’s Learning Institute (Pocket Folder) Children’s Learning Institute (Pocket Folder) 4837498148284 Wildcat Golf Wildcat Golf 4837456215484 Swingpure Swingpure 4837455585484 Newmark Interactive Plans Newmark Interactive Plans 4837454620684 The Tanglewood (Identity) The Tanglewood (Identity) 4837453519084 Children’s Learning Institute (Poster) Children’s Learning Institute (Poster) 4837452485884 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837450138684 Bambi & Vixen Bambi & Vixen 4837447661884 Sterling Municipal Library Sterling Municipal Library 4837440465484 Comanche Contractors Comanche Contractors 4837290381484 Deep Water Cay Deep Water Cay 4837289593084 Living Water International (website) Living Water International (website) 4837287944284 DuPont Coatings (kiosk) DuPont Coatings (kiosk) 4837282684684 Pacific Strategic Investors Pacific Strategic Investors 4837282144684 The Tanglewood (Brochure) The Tanglewood (Brochure) 4837280913484 Rejuvenon Rejuvenon 4837280143084 Lufkin Automation Lufkin Automation 4837279052284 Baker Nissan (Print) Baker Nissan (Print) 4837278037084 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837277425084 Castle Dental (TV) Castle Dental (TV) 4837277155084 Living Water International (branding) Living Water International (branding) 4837276737484 Camp Ozark GO! Camp Ozark GO! 4837274361484 Top Drawer Lingerie Top Drawer Lingerie 4837274105884 Hunting Art Prize Hunting Art Prize 4837272968284 H2O App H2O App 4837270556284 Reliant (HL&P) Reliant (HL&P) 4837270545484 Knowledge Systems (Ads) Knowledge Systems (Ads) 4837270088284 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837269109084 Energy Images Energy Images 4837268407084 Cardeo Trade show Cardeo Trade show 4837267042684 DuPont Coatings (video) DuPont Coatings (video) 4837266394684 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837265469484 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837265069884 SouthWestern Brick Council (Ads) SouthWestern Brick Council (Ads) 4837264429084 SouthWestern Brick Council (Crick TV) SouthWestern Brick Council (Crick TV) 4837262060284 Kinder Morgan 3D Kinder Morgan 3D 4837261631884 Newmark Homes Newmark Homes 4837261037884 Speedrank Speedrank 4837244611084 Sugar Ray Dimeline Sugar Ray Dimeline 4837215310684 Enserv Branding Enserv Branding 4837213611484 DuPont Apply Innovation DuPont Apply Innovation 4837212344284 BP Interactive Kiosk BP Interactive Kiosk 4837211833084 MS 150 MS 150 4837208981884 Children’s Learning Institute (Website) Children’s Learning Institute (Website) 4837208308684 Beauty Ideas Beauty Ideas 4837207761484 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837207145884 Masonry Systems Masonry Systems 4836823497484 AMP Brick & Stone AMP Brick & Stone 4836543356284 Brick Colorado Brick Colorado 4836520741084 Crimson Playground Crimson Playground 4836319313884 Sierra Fuels Sierra Fuels 4836200661484 Dr. Bonnie Baldwin Dr. Bonnie Baldwin 4835893005484 PreCheck (branding) PreCheck (branding) 4835310341884 First State Bank (Outdoor) First State Bank (Outdoor) 4835265370684 First State Bank (Outdoor) First State Bank (Outdoor) 4835029063084 PreCheck (branding) PreCheck (branding) 4835028728284 Texon (direct mail) Texon (direct mail) 4835027864284 Children’s Learning Institute (Collateral) Children’s Learning Institute (Collateral) 4835027021884 Enserv Enserv 4832918710684 Coral Beach Club Coral Beach Club 4832177377084 San Jacinto College Foundation San Jacinto College Foundation 4831598140684 Howard Weil Howard Weil 4829697315484 Mason Creek Mason Creek 4829687192284 Masonry Systems (print) Masonry Systems (print) 4828449991084 Oakcreek Homes Oakcreek Homes 4828445519884 MIHN Records MIHN Records 4828440245884 Knowledge Systems Knowledge Systems 4828186874284 Dupont Coatings (illustration) Dupont Coatings (illustration) 4828126765084 The High Lonesome Ranch The High Lonesome Ranch 4828126765084 Trafficware (ADS) Trafficware (ADS) 4820414503084 Going Up Going Up 4820411291884 DuPont Powder Coatings DuPont Powder Coatings 4819985761084 The Home Depot The Home Depot 4812022633084 Newmark Homes (website) Newmark Homes (website) 4811087342284 Crest Energy Partners Crest Energy Partners 4799850817084 Texon LP (website) Texon LP (website) 4799016067084 Questia Questia 4793890127884 AAF AAF 4791993838684 City City 4791993838684 Reedhycalog (NOV) Reedhycalog (NOV) 4790840438284 Evolve Capital Evolve Capital 4782775451884 Western Agency Western Agency 4782343005484 Perry Homes Perry Homes 4781204408284 Rejuvenon (Branding) Rejuvenon (Branding) 4781188589884 Baker Nissan (TV) Baker Nissan (TV) 4779668885884 Big Brothers & Big Sisters Big Brothers & Big Sisters 4776307475884 Stage Coach Inn Stage Coach Inn 4773143587084 Stoney Way Village Stoney Way Village 4771551875884 PreCheck (Website) PreCheck (Website) 4723976381884 Genuine Brick Genuine Brick 4723976147884 Sneak Peek Homes Sneak Peek Homes 4723974218284 Hunting Energy Hunting Energy 4723971777484 Sureclose Animation Sureclose Animation 4723965416284 Living Water International (branding) Living Water International (branding) 4723956135484 Synchro Green Synchro Green 4723946584684 Villas Del Parque Villas Del Parque 4677309196684 Newmark Homes (iPlan) Newmark Homes (iPlan) 4669348401484 Heartland Brick (Branding) Heartland Brick (Branding) 4667658989884 CRI Catalysts CRI Catalysts 4667031833884 Spirit of America Spirit of America 4659634381084 First State Bank (Website) First State Bank (Website) 4659634381084 Grandhaven Homes (iPlans) Grandhaven Homes (iPlans) 4659634381084 Shell (SIMS) Shell (SIMS) 4611576263884 West Ten West Ten 4498051707484 Sugar Creek Kiosk Sugar Creek Kiosk 4496919302284 LawnGrips LawnGrips 4384529606284 Texon Butane Blending Texon Butane Blending 4271150986684 DuPont Lab Work Request App DuPont Lab Work Request App 4157624353084 Grand Haven Homes Grand Haven Homes 4147946451484 Make It Happen Now Make It Happen Now 4043625489484 American HomeStar American HomeStar 4043624675884 Stewart Star Stewart Star 3930098006284 Salient Partners Salient Partners 3930096206284 Mieko Mahi Mieko Mahi 3702733504684 Catscan Catscan 3589664128684 Villas Del Parque Villas Del Parque 3589198987084 One Minute Manicure One Minute Manicure 3588062053084 Stewart Information Services (Branding) Stewart Information Services (Branding) 3588041698684

Our Team

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Lee Wheat

Executive Creative Director / President WWC

Lee Wheat has held positions as VP/Creative Director with GSD&M in Austin on the Southwest Airlines and Wal-Mart accounts, VP/Creative Director with McCann Erickson Houston on Exxon and Texas Instruments, and VP/Creative Director at BRSG overseeing accounts including Shell Chemical and VALIC – all before he formed Whole Wheat Creative in 1996. His work has been recognized by leading industry publications including Communication Arts and Print magazines, as well as the American Advertising Federation and the American Marketing Association. Lee holds a degree in Graphic Design / Advertising from Lamar University.

Lee has a history of involvement in the advertising community and currently serves as Vice Chairman of the board of directors for the American Advertising Federation Houston and as a board member of Advertising Education Foundation. He has also served as President of the Art Directors Club of Houston and chaired the AAFH's and ADCH annual award competitions. Lee has created and implemented creative for the United Way of the Texas Gulf Coast and Capital Area annual fund-raising campaigns.

Gary Evans

Executive Technical Director / Principal WWC

Gary has been developing complex web applications and marketing-driven web sites for over 17 years. For the past fifteen years he has served as WWC's Technical Director and UI/UX designer. Gary manages teams of developers and designers to develop web, desktop and mobile applications for a wide range of clients including: Axalta, DuPont, Stewart Title, The Home Depot, Shell Global Solutions, Halliburton, University of Houston, University of Texas Health Science Center, and San Jacinto Community College. The WWC technical team has received numerous awards and accolades. Its work has been showcased on various industry sites including Adobe.com and Google Labs. Gary also holds a degree in Marketing/ITS from the University of Houston. His advertising perspective, combined with his technical experience, allows him to successfully attain the vision of Whole Wheat Creative – to effectively design and develop compelling end-user experiences. For the past 7 years Gary has been developing iOS applications for the iPhone and iPad. He has been invited to participate in workshops at WWDC and DCSF.

When he's not working he enjoys outdoor sports and coaching youth football. He also enjoys spending time with his wife Callie, two sons, Caden and Max and daughter Anabelle.

Lawton Outlaw

Creative Director

With 20 years of national agency and in-house experience in many different industries and markets, Lawton has a wide range of creative knowledge and skills. His work in the entertainment industry has earned national recognition and he has received numerous Addy awards in the Houston market.

Today Lawton navigates his clients toward their goals and objectives from a marketing and strategy standpoint—applying the experience gained in service of some of the world’s largest corporations, as well as the world’s largest record labels and movie studios. He brings invaluable insight that reflects his unique experience, creating solutions that are both recognizable and memorable.

Travis Beck

Lead Developer

Travis´s love of programming began during his freshman year of High School. The class was given the entire semester to build a math quiz program in BASIC. Without ever having seen a programming language before, Travis finished the project in a week and spent the rest of the semester helping other students and adding features to his program.

Travis has been designing and developing websites since 1999, way before it was cool. He is incredibly passionate about his work and is constantly learning new methods and technologies in order to deliver world-class web and application experiences. For the past few years travis has been developing custom iOS applications for the iPhone and iPad.

Travis has a degree in Computer Science from Northeastern Oklahoma A&M College. When he's not working, he enjoys exercising, traveling, playing guitar, and writing in the third person.

Rob Bogart

Project Manager

Rob Bogart graduated from Baylor University in 2009 with a degree in marketing. Following 3+ years of work in youth ministry and a brief stop at a Houston based energy company called Champion Energy, Rob moved to New York and worked in account management for Experian Marketing Services. His clients included Victoria’s Secret, Bath & Body Works, A+E Networks and Talbots. Rob and his wife recently moved back to Houston where they met

In his spare time, Rob enjoys playing guitar and piano, talking about baseball and watching previously canceled TV shows that are on Netflix.

Mike Montes

Internet Marketing Strategist

Most SEA/SEO Internet marketing programs begin with a strategy, a plan and an "On" switch. Then "let it roll." Perhaps you're provided analytics at the end of each each month or each quarter and then have the opportunity to make adjustments. But, that is not what Mike does. Mike has worked with Internet marketing strategies for over eight years. He graduated at the top of his class from Florida State with a degree in Marketing and International Business and he is Google certified. He directs his smarts towards providing analysis, not analytics, of your website's search engine presence and real recommendations to achieve even greater performance. Through his day-to-day management of the WWC SmartOpt accounts, his careful attention to detail, and working closely with our clients, he ensures SmartOpt consistently achieves top Search Engine Advertising and Search Engine Optimization results on their behalf.

When not in front of a computer Mike focuses on quality time with his two children which includes: going to movies, camping, swimming and learning the finer points of fishing. Mike is also an avid collector and marketer of sports memorabilia for all sports.

Sean Abedinia

Developer

Sean began programming as a hobbyist when he was still in Middle School. Sean graduate from the University of Texas with a Bachelors of Science in Mathmatics.

An enthusiastic problem solver with an eye for detail, Sean enjoys making quality applications that exceed client’s expectations. When he isn’t working he likes spending time in the great outdoors.

Ashley Picket

Account Manager

Ashley Picket graduated from Stephen F. Austin State University in 2011 double majoring in photojournalism and art. That’s where she competed in the NSAC program and found her love for Advertising. After graduation she worked as a photographer and made her way back to marketing working as an in-house designer, then for a local magazine. Now she Coordinates Projects at WWC to produce compelling deliverables for print, web, outdoor, tv and more.

Ashley has served on the Ad 2 Houston board for 5 years and is currently Co-Vice President. She enjoys participating in the Ad 2 public service campaign and continuing eduction for young professionals in the community. She is also a member of AAF-Houston and AIGA, to stay in the loop of our ever changing market.

In her spare time she enjoys yoga, painting, trying new restaurants and relaxing with her cats.