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Whole Wheat Creative is a full-service, creatively-driven communications firm. For the past 20 years we have helped our clients reach their goals, through innovative design, data-driven marketing and proven methodology.

Our experience, capabilities and
single-layer management structure keeps us
streamlined and "bottom-lined."

We are in business to build your business.
The work on this website will show you
how we have built ours.

Contact us today.
(713) 993-9339
wwc@wholewheatcreative.com

SERVICES

Whole Wheat Creative is a creatively-driven communications firm providing a full-array of strategic, creative and technical services. Our clients benefit from the experience of seasoned professionals from some of most respected agencies in the industry.

The collective branding experience of the WWC team includes: Southwest Airlines, Exxon, Shell, HP, Sony, Verizon, The Home Depot, BP, DuPont, Stewart Title – an impressive blend of corporate branding and successful retail.

We also offer a wide range of online marketing services including our SmartOpt program. SmartOpt is a targeted approach to search engine marketing and focuses on driving high-quality traffic to your website. Using Information Path Mapping©, SmartOpt is able to create a comprehensive custom campaign that maximizes your ROI on every dollar invested in search engine marketing.

In addition to our creative and stratigic services, WWC also offers a wide range of technical products and services. Our staff includes both Google certified professionals as well as certified Apple developers operating in an on-site Tier-1 studio.

CASE STUDIES

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Learning to Read Has Never Been More Fun

Sarah Ford has dedicated her entire professional life to helping children with learning disabilities. Her passion has always been to empower youngsters and teach them tools to be able to navigate past their educational struggles successfully. Sarah has had extremely positive results throughout the years, but she always wanted to find a way to make her training more fun, and thus more accessible. That was the goal she set out to achieve when she approached Whole Wheat Creative earlier this year. She wanted a way to take her proven track record of successful methods and tools and make them something kids would look forward to doing. Together, we came up with Reading Bandit - an interactive iPad application geared towards teaching children (both with learning disabilities and without) how to read and write.

iOS Game Development HoustoniOS App Store

Bandit is a hilarious and encouraging cartoon raccoon who takes kids on an adventure through the alphabet. At the start of an adventure, kids select an animal avatar to represent themselves, and off they go with Bandit. Bandit takes them through each letter of the alphabet - teaching upper and lower case versions of the letter, pronunciation, how to write it using a finger and the touchscreen, and how to put sounds together to form words. Bandit will also teach kids helpful sight words to look out for when reading more complicated sentences.

Sarah, who formed Reading Bandit, LLC earlier this year to make this application, has big plans for Bandit. Later this week, Bandit and Sarah will be at the International Dyslexia Association’s Annual Reading, Literacy & Learning Conference in San Diego. Soon, the cartoon raccoon will be teaching children how to do the math and how to spell. We here at Whole Wheat Creative can’t wait to see what Bandit does next.

Smart Link Remote

Weathermatic Slide 1Weathermatic Slide 3Weathermatic Slide 4
iOS App StoreGoogle Play

Revolutionizing the irrigation industry

Weathermatic has been serving landscape professionals for more than sixty years and has a full line of controllers, weather stations, valves, rotors, sprays, and nozzles. Their products have been installed in more than 70 countries on properties like the U.S. Capitol Building, Buckingham Palace and the College Football Hall of Fame.

Weathermatic is also the world's leading provider of Smart Irrigation Controllers with more than 200,000 controllers installed around the world. This smart control platform is at the heart of our new SmartLink Network - the intelligent, affordable, web-based landscape irrigation solution.

Weathermatic turned to WWC to design and develop a native iOS application for iPhone and iPad that allows landscape contractors and homeowners the ability to manage their irrigation systems from the palm of their hand.

The iOS application sends and receives data using Weathermatics RESTful API. WWC developed an Android application, which released fall of 2013.

More about iPhone iOS Development

H2O App

 
H20 Slide 1H20 Slide 3H20 Slide 4H20 Slide 5
iOS App Store Google Play

Living Water International's iOS & Android App helps donors stay committed.

LWI is an implementer of participatory, community-based water solutions in developing nations. In its 20-year history, LWI has completed over 10,000 community water projects in 30 countries, which provide safe, clean water to 11.5 million people every day.

Whole Wheat Creative has worked with Living Water International for over 10 years. Beginning with the design and implementation of the Living Water visual brand, which is now recognized around the world, WWC has created several generations of award-winning websites for the ministry. Living Water depends on its website to serve as its primary communication tool as well as its primary online-giving system.

The unique mobile H2O App is one of the current projects being developed by WWC for Living Water. The H20 Project is a simple but powerful campaign. Give up coffee, soda, etc. for two weeks and just drink water. Donate the money you would have spent on the drinks to help Living Water provide clean, safe water for the thirsty.

The H2O App, developed for iOS and Android, allows participants to set and track their individual campaign goals. The H2O App also gives participants the ability to establish fund-raising groups.

WWC is currently working with the talented staff at Living Water in developing the next generation of the Living Water International website and fundraising system. Both launched in 2013.

More about iPhone iOS Development

Camp Ozark

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John Moore

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Stewart Information Services

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San Jacinto College

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SouthWestern Brick Council

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Camp Ozark GO!

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Children’s Learning Institute

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DuPont Powder Coatings

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Sterling Municipal Library

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Wallace/Halpin, LLC.

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Texon

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Halliburton/Landmark Graphics

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The Historic Stagecoach Inn

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Lovett Dental Centers

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Reedhycalog (NOV)

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OUR WORK

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LOWO - Service when you need it. LOWO - Service when you need it. 5514352336897 Colorado Brick Colorado Brick 5488257513697 Sun & Ski | Sun Lookbook Sun & Ski | Sun Lookbook 5481674604097 LYNX FBO NETWORK (BRANDING) LYNX FBO NETWORK (BRANDING) 5478925572097 John Moore Services (TV) John Moore Services (TV) 5478869700097 LOWO - Service when you need it. LOWO - Service when you need it. 5458053726097 The Sterling Group The Sterling Group 5456143861297 Camp Ozark v2 Camp Ozark v2 5391212767297 University of Texas (Office of Development) University of Texas (Office of Development) 5391126345697 Lynx Map Lynx Map 5372442583297 FITNAV FITNAV 5372441726497 LYNX F.B.O. LYNX F.B.O. 5349253291297 VaryActive (Promo) VaryActive (Promo) 5332346971297 Say Hello To Celeo Say Hello To Celeo 5327680676497 The Stopic The Stopic 5312084068897 Sun & Ski (Branding) Sun & Ski (Branding) 5311170612097 Living Water Annual Review Living Water Annual Review 5307221001697 Sun & Ski Sun & Ski 5298159258097 VaryActive VaryActive 5295973402897 Sun & Ski Summer TV Sun & Ski Summer TV 5295940020097 Bid Fish Bid Fish 5293859493697 University of Texas (Digital Imaging Center) University of Texas (Digital Imaging Center) 5292004244497 The Battleship of Texas The Battleship of Texas 5291718901297 Sun & Ski (Water Sports) Sun & Ski (Water Sports) 5288517187297 Safoco Technologies Safoco Technologies 5288239598497 Detoto Law Firm Detoto Law Firm 5283644338897 Celeo Celeo 5283642798097 Celeo Celeo 5283637646497 Westlake Chemical Westlake Chemical 5282387787697 Wabash Feed Wabash Feed 5274002232097 HayMap HayMap 5273461630897 Sun & Ski (Running) Sun & Ski (Running) 5269543747297 Sun & Ski (Footwear) Sun & Ski (Footwear) 5269543747297 VaryActive (Branding) VaryActive (Branding) 5254854231697 University of Texas Health Sciences Intranet University of Texas Health Sciences Intranet 5237204212897 WestTen WestTen 5236215894097 Sun & Ski Direct Mail Sun & Ski Direct Mail 5235320901697 VaryActive VaryActive 5224189215697 North American Pipe North American Pipe 5206494805297 Evolve Capital Website Evolve Capital Website 5206455982897 New Vision Africa New Vision Africa 5187422458897 University of Texas School of Dentistry University of Texas School of Dentistry 5187414664897 Children's Leraning Institute Children's Leraning Institute 5181515125297 San Jacinto College (website) San Jacinto College (website) 5178383193697 Ignore No More! Locate Ignore No More! Locate 5174690187697 Real Faith for Real Living Real Faith for Real Living 5146407475297 A La Mode A La Mode 5141739398497 Axalta Powder Coatings Axalta Powder Coatings 5141738289697 Ozark Life Ozark Life 5128998951697 Family Houston Family Houston 5108788638097 No2fyme No2fyme 5098144053697 Just Booster Just Booster 5098141332097 Reading Bandit Reading Bandit 5098139928097 Noted Noted 5089818362497 Diversicons Diversicons 5079168331297 Ignore No More Ignore No More 5070778689697 Smith Fork Ranch Smith Fork Ranch 5028225498097 Texas A&M University Galveston Texas A&M University Galveston 5018513454097 Axalta Axalta 5012020494097 Detach Detach 4996155006097 Pinots Pallet Pinots Pallet 4996150002097 UTMB Campus Navigator UTMB Campus Navigator 4967843515297 Open Meeting Room Open Meeting Room 4967836322497 Westlake Chemical Westlake Chemical 4951029394897 Smart Link Remote Smart Link Remote 4944037442497 Ten Days Ten Days 4907010740497 Jersey Village Church Jersey Village Church 4907007622897 Speedrank Mobile Speedrank Mobile 4906710453697 Oak Creek Homes Mobile Oak Creek Homes Mobile 4905766317697 For Houston's Kids For Houston's Kids 4896532666897 Opus Homes (iPlans) Opus Homes (iPlans) 4888048053697 Weathermatic Weathermatic 4869207136897 Parkside Capital Parkside Capital 4845070710097 Arena Energy Arena Energy 4839998767297 Stage Coach Inn Stage Coach Inn 4839433639297 PreCheck Print Ads PreCheck Print Ads 4839424650097 Chris Seay (website) Chris Seay (website) 4839152382097 SmartLink SmartLink 4838558511697 John Moore (TV) John Moore (TV) 4838532411697 Camp Ozark Camp Ozark 4838082152497 Children’s Learning Institute (Branding) Children’s Learning Institute (Branding) 4837835185297 Trafficware (ADS) Trafficware (ADS) 4837822858897 Trafficware University Trafficware University 4837821181297 Crest Energy Partners Crest Energy Partners 4837795117297 Stewart Information Services (Collateral) Stewart Information Services (Collateral) 4837794411697 First State Bank (Outdoor) First State Bank (Outdoor) 4837790937697 Reliant Energy Reliant Energy 4837786668097 SouthWestern Brick Council (print) SouthWestern Brick Council (print) 4837784922097 First State Bank (print) First State Bank (print) 4837784101297 Newmark Homes (print) Newmark Homes (print) 4837783280497 MPR Technology MPR Technology 4837556278897 Make It Happen Now Make It Happen Now 4837553809297 Halliburton/Landmark Graphics Halliburton/Landmark Graphics 4837546875697 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837544366497 Children’s Learning Institute (Pocket Folder) Children’s Learning Institute (Pocket Folder) 4837536680497 Wildcat Golf Wildcat Golf 4837494747697 Swingpure Swingpure 4837494117697 Newmark Interactive Plans Newmark Interactive Plans 4837493152897 The Tanglewood (Identity) The Tanglewood (Identity) 4837492051297 Children’s Learning Institute (Poster) Children’s Learning Institute (Poster) 4837491018097 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837488670897 Bambi & Vixen Bambi & Vixen 4837486194097 Sterling Municipal Library Sterling Municipal Library 4837478997697 Comanche Contractors Comanche Contractors 4837328913697 Deep Water Cay Deep Water Cay 4837328125297 Living Water International (website) Living Water International (website) 4837326476497 DuPont Coatings (kiosk) DuPont Coatings (kiosk) 4837321216897 Pacific Strategic Investors Pacific Strategic Investors 4837320676897 The Tanglewood (Brochure) The Tanglewood (Brochure) 4837319445697 Rejuvenon Rejuvenon 4837318675297 Lufkin Automation Lufkin Automation 4837317584497 Baker Nissan (Print) Baker Nissan (Print) 4837316569297 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837315957297 Castle Dental (TV) Castle Dental (TV) 4837315687297 Living Water International (branding) Living Water International (branding) 4837315269697 Camp Ozark GO! Camp Ozark GO! 4837312893697 Top Drawer Lingerie Top Drawer Lingerie 4837312638097 Hunting Art Prize Hunting Art Prize 4837311500497 H2O App H2O App 4837309088497 Reliant (HL&P) Reliant (HL&P) 4837309077697 Knowledge Systems (Ads) Knowledge Systems (Ads) 4837308620497 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837307641297 Energy Images Energy Images 4837306939297 Cardeo Trade show Cardeo Trade show 4837305574897 DuPont Coatings (video) DuPont Coatings (video) 4837304926897 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837304001697 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837303602097 SouthWestern Brick Council (Ads) SouthWestern Brick Council (Ads) 4837302961297 SouthWestern Brick Council (Crick TV) SouthWestern Brick Council (Crick TV) 4837300592497 Kinder Morgan 3D Kinder Morgan 3D 4837300164097 Newmark Homes Newmark Homes 4837299570097 Speedrank Speedrank 4837283143297 Sugar Ray Dimeline Sugar Ray Dimeline 4837253842897 Enserv Branding Enserv Branding 4837252143697 DuPont Apply Innovation DuPont Apply Innovation 4837250876497 BP Interactive Kiosk BP Interactive Kiosk 4837250365297 MS 150 MS 150 4837247514097 Children’s Learning Institute (Website) Children’s Learning Institute (Website) 4837246840897 Beauty Ideas Beauty Ideas 4837246293697 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837245678097 Masonry Systems Masonry Systems 4836862029697 AMP Brick & Stone AMP Brick & Stone 4836581888497 Brick Colorado Brick Colorado 4836559273297 Crimson Playground Crimson Playground 4836357846097 Sierra Fuels Sierra Fuels 4836239193697 Dr. Bonnie Baldwin Dr. Bonnie Baldwin 4835931537697 PreCheck (branding) PreCheck (branding) 4835348874097 First State Bank (Outdoor) First State Bank (Outdoor) 4835303902897 First State Bank (Outdoor) First State Bank (Outdoor) 4835067595297 PreCheck (branding) PreCheck (branding) 4835067260497 Texon (direct mail) Texon (direct mail) 4835066396497 Children’s Learning Institute (Collateral) Children’s Learning Institute 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AAF AAF 4792032370897 Reedhycalog (NOV) Reedhycalog (NOV) 4790878970497 Evolve Capital Evolve Capital 4782813984097 Western Agency Western Agency 4782381537697 Perry Homes Perry Homes 4781242940497 Rejuvenon (Branding) Rejuvenon (Branding) 4781227122097 Baker Nissan (TV) Baker Nissan (TV) 4779707418097 Big Brothers & Big Sisters Big Brothers & Big Sisters 4776346008097 Stage Coach Inn Stage Coach Inn 4773182119297 Stoney Way Village Stoney Way Village 4771590408097 PreCheck (Website) PreCheck (Website) 4724014914097 Genuine Brick Genuine Brick 4724014680097 Sneak Peek Homes Sneak Peek Homes 4724012750497 Hunting Energy Hunting Energy 4724010309697 Sureclose Animation Sureclose Animation 4724003948497 Living Water International (branding) Living Water International (branding) 4723994667697 Synchro Green Synchro Green 4723985116897 Villas Del Parque Villas Del Parque 4677347728897 Newmark Homes (iPlan) Newmark Homes (iPlan) 4669386933697 Heartland Brick (Branding) Heartland Brick (Branding) 4667697522097 CRI Catalysts CRI Catalysts 4667070366097 Grandhaven Homes (iPlans) Grandhaven Homes (iPlans) 4659672913297 First State Bank (Website) First State Bank (Website) 4659672913297 Spirit of America Spirit of America 4659672913297 Shell (SIMS) Shell (SIMS) 4611614796097 West Ten West Ten 4498090239697 Sugar Creek Kiosk Sugar Creek Kiosk 4496957834497 LawnGrips LawnGrips 4384568138497 Texon Butane Blending Texon Butane Blending 4271189518897 DuPont Lab Work Request App DuPont Lab Work Request App 4157662885297 Grand Haven Homes Grand Haven Homes 4147984983697 Make It Happen Now Make It Happen Now 4043664021697 American HomeStar American HomeStar 4043663208097 Stewart Star Stewart Star 3930136538497 Salient Partners Salient Partners 3930134738497 Mieko Mahi Mieko Mahi 3702772036897 Catscan Catscan 3589702660897 Villas Del Parque Villas Del Parque 3589237519297 One Minute Manicure One Minute Manicure 3588100585297 Stewart Information Services (Branding) Stewart Information Services (Branding) 3588080230897

Our Team

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Lee Wheat

Executive Creative Director / President WWC

Lee Wheat has held positions as VP/Creative Director with GSD&M in Austin on the Southwest Airlines and Wal-Mart accounts, VP/Creative Director with McCann Erickson Houston on Exxon and Texas Instruments, and VP/Creative Director at BRSG overseeing accounts including Shell Chemical and VALIC – all before he formed Whole Wheat Creative in 1996. His work has been recognized by leading industry publications including Communication Arts and Print magazines, as well as the American Advertising Federation and the American Marketing Association. Lee holds a degree in Graphic Design / Advertising from Lamar University.

Lee has a history of involvement in the advertising community and currently serves as Vice Chairman of the board of directors for the American Advertising Federation Houston and as a board member of Advertising Education Foundation. He has also served as President of the Art Directors Club of Houston and chaired the AAFH's and ADCH annual award competitions. Lee has created and implemented creative for the United Way of the Texas Gulf Coast and Capital Area annual fund-raising campaigns.

Gary Evans

Executive Technical Director / Principal WWC

Gary has been developing complex applications and marketing-driven web sites for over 17 years. For the past fifteen years he has served as WWC's Technical Director and UI/UX designer. Gary manages teams of developers and designers to develop web, desktop and mobile applications for a wide range of clients including: Axalta, DuPont, Stewart Title, The Home Depot, Shell Global Solutions, Halliburton, University of Houston, University of Texas Health Science Center, and San Jacinto Community College. The WWC technical team has received numerous awards and accolades. Its work has been showcased on various industry sites including Adobe.com and Google Labs. Gary also holds a degree in Communications from the University of Houston and a PEC in machine learning from the Massachusetts Institute of Technology. His marketing perspective, combined with his technical experience, allows him to successfully attain the vision of Whole Wheat Creative – to effectively design and develop compelling end-user experiences.

When he's not working he enjoys variety of outdoor sports. He also enjoys spending time with his wife Callie, two sons, Caden and Max and daughter Anabelle.

Lawton Outlaw

Creative Director

With 20 years of national agency and in-house experience in many different industries and markets, Lawton has a wide range of creative knowledge and skills. His work in the entertainment industry has earned national recognition and he has received numerous Addy awards in the Houston market.

Today Lawton navigates his clients toward their goals and objectives from a marketing and strategy standpoint—applying the experience gained in service of some of the world’s largest corporations, as well as the world’s largest record labels and movie studios. He brings invaluable insight that reflects his unique experience, creating solutions that are both recognizable and memorable.

Travis Beck

Lead Developer

Travis´s love of programming began during his freshman year of High School. The class was given the entire semester to build a math quiz program in BASIC. Without ever having seen a programming language before, Travis finished the project in a week and spent the rest of the semester helping other students and adding features to his program.

Travis has been designing and developing websites since 1999, way before it was cool. He is incredibly passionate about his work and is constantly learning new methods and technologies in order to deliver world-class web and application experiences. For the past few years travis has been developing custom iOS applications for the iPhone and iPad.

Travis has a degree in Computer Science from Northeastern Oklahoma A&M College. When he's not working, he enjoys exercising, traveling, playing guitar, and writing in the third person.

Rob Bogart

Project Manager

Rob Bogart graduated from Baylor University in 2009 with a degree in marketing. Following 3+ years of work in youth ministry and a brief stop at a Houston based energy company called Champion Energy, Rob moved to New York and worked in account management for Experian Marketing Services. His clients included Victoria’s Secret, Bath & Body Works, A+E Networks and Talbots. Rob and his wife recently moved back to Houston where they met

In his spare time, Rob enjoys playing guitar and piano, talking about baseball and watching previously canceled TV shows that are on Netflix.

Mike Montes

Internet Marketing Strategist

Most SEA/SEO Internet marketing programs begin with a strategy, a plan and an "On" switch. Then "let it roll." Perhaps you're provided analytics at the end of each each month or each quarter and then have the opportunity to make adjustments. But, that is not what Mike does. Mike has worked with Internet marketing strategies for over eight years. He graduated at the top of his class from Florida State with a degree in Marketing and International Business and he is Google certified. He directs his smarts towards providing analysis, not analytics, of your website's search engine presence and real recommendations to achieve even greater performance. Through his day-to-day management of the WWC SmartOpt accounts, his careful attention to detail, and working closely with our clients, he ensures SmartOpt consistently achieves top Search Engine Advertising and Search Engine Optimization results on their behalf.

When not in front of a computer Mike focuses on quality time with his two children which includes: going to movies, camping, swimming and learning the finer points of fishing. Mike is also an avid collector and marketer of sports memorabilia for all sports.

Sean Abedinia

Developer

Sean began programming as a hobbyist when he was still in Middle School. Sean graduate from the University of Texas with a Bachelors of Science in Mathmatics.

An enthusiastic problem solver with an eye for detail, Sean enjoys making quality applications that exceed client’s expectations. When he isn’t working he likes spending time in the great outdoors.

Ashley Picket

Account Manager

Ashley Picket graduated from Stephen F. Austin State University in 2011 double majoring in photojournalism and art. That’s where she competed in the NSAC program and found her love for Advertising. After graduation she worked as a photographer and made her way back to marketing working as an in-house designer, then for a local magazine. Now she Coordinates Projects at WWC to produce compelling deliverables for print, web, outdoor, tv and more.

Ashley has served on the Ad 2 Houston board for 5 years and is currently Co-Vice President. She enjoys participating in the Ad 2 public service campaign and continuing eduction for young professionals in the community. She is also a member of AAF-Houston and AIGA, to stay in the loop of our ever changing market.

In her spare time she enjoys yoga, painting, trying new restaurants and relaxing with her cats.