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Whole Wheat Creative is a full-service, creatively-driven communications firm. For the past 20 years we have helped our clients reach their goals, through innovative design, data-driven marketing and proven methodology.

Our experience, capabilities and
single-layer management structure keeps us
streamlined and "bottom-lined."

We are in business to build your business.
The work on this website will show you
how we have built ours.

Contact us today.
(713) 993-9339
wwc@wholewheatcreative.com

SERVICES

Whole Wheat Creative is a creatively-driven communications firm providing a full-array of strategic, creative and technical services. Our clients benefit from the experience of seasoned professionals from some of most respected agencies in the industry.

The collective branding experience of the WWC team includes: Southwest Airlines, Exxon, Shell, HP, Sony, Verizon, The Home Depot, BP, DuPont, Stewart Title – an impressive blend of corporate branding and successful retail.

We also offer a wide range of online marketing services including our SmartOpt program. SmartOpt is a targeted approach to search engine marketing and focuses on driving high-quality traffic to your website. Using Information Path Mapping©, SmartOpt is able to create a comprehensive custom campaign that maximizes your ROI on every dollar invested in search engine marketing.

In addition to our creative and strategic services, WWC also offers a wide range of technical products and services. Our staff includes both Google certified professionals as well as certified Apple developers operating in an on-site Tier-1 studio.

CASE STUDIES

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Learning to Read Has Never Been More Fun

Sarah Ford has dedicated her entire professional life to helping children with learning disabilities. Her passion has always been to empower youngsters and teach them tools to be able to navigate past their educational struggles successfully. Sarah has had extremely positive results throughout the years, but she always wanted to find a way to make her training more fun, and thus more accessible. That was the goal she set out to achieve when she approached Whole Wheat Creative earlier this year. She wanted a way to take her proven track record of successful methods and tools and make them something kids would look forward to doing. Together, we came up with Reading Bandit - an interactive iPad application geared towards teaching children (both with learning disabilities and without) how to read and write.

iOS Game Development HoustoniOS App Store

Bandit is a hilarious and encouraging cartoon raccoon who takes kids on an adventure through the alphabet. At the start of an adventure, kids select an animal avatar to represent themselves, and off they go with Bandit. Bandit takes them through each letter of the alphabet - teaching upper and lower case versions of the letter, pronunciation, how to write it using a finger and the touchscreen, and how to put sounds together to form words. Bandit will also teach kids helpful sight words to look out for when reading more complicated sentences.

Sarah, who formed Reading Bandit, LLC earlier this year to make this application, has big plans for Bandit. Later this week, Bandit and Sarah will be at the International Dyslexia Association’s Annual Reading, Literacy & Learning Conference in San Diego. Soon, the cartoon raccoon will be teaching children how to do the math and how to spell. We here at Whole Wheat Creative can’t wait to see what Bandit does next.

Smart Link Remote

Weathermatic Slide 1Weathermatic Slide 3Weathermatic Slide 4
iOS App StoreGoogle Play

Revolutionizing the irrigation industry

Weathermatic has been serving landscape professionals for more than sixty years and has a full line of controllers, weather stations, valves, rotors, sprays, and nozzles. Their products have been installed in more than 70 countries on properties like the U.S. Capitol Building, Buckingham Palace and the College Football Hall of Fame.

Weathermatic is also the world's leading provider of Smart Irrigation Controllers with more than 200,000 controllers installed around the world. This smart control platform is at the heart of our new SmartLink Network - the intelligent, affordable, web-based landscape irrigation solution.

Weathermatic turned to WWC to design and develop a native iOS application for iPhone and iPad that allows landscape contractors and homeowners the ability to manage their irrigation systems from the palm of their hand.

The iOS application sends and receives data using Weathermatics RESTful API. WWC developed an Android application, which released fall of 2013.

More about iPhone iOS Development

H2O App

 
H20 Slide 1H20 Slide 3H20 Slide 4H20 Slide 5
iOS App Store Google Play

Living Water International's iOS & Android App helps donors stay committed.

LWI is an implementer of participatory, community-based water solutions in developing nations. In its 20-year history, LWI has completed over 10,000 community water projects in 30 countries, which provide safe, clean water to 11.5 million people every day.

Whole Wheat Creative has worked with Living Water International for over 10 years. Beginning with the design and implementation of the Living Water visual brand, which is now recognized around the world, WWC has created several generations of award-winning websites for the ministry. Living Water depends on its website to serve as its primary communication tool as well as its primary online-giving system.

The unique mobile H2O App is one of the current projects being developed by WWC for Living Water. The H20 Project is a simple but powerful campaign. Give up coffee, soda, etc. for two weeks and just drink water. Donate the money you would have spent on the drinks to help Living Water provide clean, safe water for the thirsty.

The H2O App, developed for iOS and Android, allows participants to set and track their individual campaign goals. The H2O App also gives participants the ability to establish fund-raising groups.

WWC is currently working with the talented staff at Living Water in developing the next generation of the Living Water International website and fundraising system. Both launched in 2013.

More about iPhone iOS Development

Camp Ozark

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John Moore

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Stewart Information Services

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San Jacinto College

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SouthWestern Brick Council

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Camp Ozark GO!

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Children’s Learning Institute

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DuPont Powder Coatings

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Sterling Municipal Library

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Wallace/Halpin, LLC.

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Texon

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Halliburton/Landmark Graphics

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The Historic Stagecoach Inn

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Lovett Dental Centers

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Reedhycalog (NOV)

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OUR WORK

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Ashford Communities Ashford Communities 5548876729565 CanCare CanCare 5537632503965 LOWO - Service when you need it. LOWO - Service when you need it. 5514405991565 Colorado Brick Colorado Brick 5488311168365 Sun & Ski | Sun Lookbook Sun & Ski | Sun Lookbook 5481728258765 LYNX FBO NETWORK (BRANDING) LYNX FBO NETWORK (BRANDING) 5478979226765 John Moore Services (TV) John Moore Services (TV) 5478923354765 LOWO - Service when you need it. LOWO - Service when you need it. 5458107380765 The Sterling Group The Sterling Group 5456197515965 Camp Ozark v2 Camp Ozark v2 5391266421965 University of Texas (Office of Development) University of Texas (Office of Development) 5391180000365 Lynx Map Lynx Map 5372496237965 FITNAV FITNAV 5372495381165 LYNX F.B.O. LYNX F.B.O. 5349306945965 VaryActive (Promo) VaryActive (Promo) 5332400625965 Say Hello To Celeo Say Hello To Celeo 5327734331165 The Stopic The Stopic 5312137723565 Sun & Ski (Branding) Sun & Ski (Branding) 5311224266765 Living Water Annual Review Living Water Annual Review 5307274656365 Carin Smith UI/UX (AR) Carin Smith UI/UX (AR) 5302529312765 Sun & Ski Sun & Ski 5298212912765 VaryActive VaryActive 5296027057565 Sun & Ski Summer TV Sun & Ski Summer TV 5295993674765 Bid Fish Bid Fish 5293913148365 University of Texas (Digital Imaging Center) University of Texas (Digital Imaging Center) 5292057899165 The Battleship of Texas The Battleship of Texas 5291772555965 Sun & Ski (Water Sports) Sun & Ski (Water Sports) 5288570841965 Safoco Technologies Safoco Technologies 5288293253165 Detoto Law Firm Detoto Law Firm 5283697993565 Celeo Celeo 5283696452765 Celeo Celeo 5283691301165 Westlake Chemical Westlake Chemical 5282441442365 Wabash Feed Wabash Feed 5274055886765 HayMap HayMap 5273515285565 Sun & Ski (Running) Sun & Ski (Running) 5269597401965 Sun & Ski (Footwear) Sun & Ski (Footwear) 5269597401965 VaryActive (Branding) VaryActive (Branding) 5254907886365 University of Texas Health Sciences Intranet University of Texas Health Sciences Intranet 5237257867565 WestTen WestTen 5236269548765 Sun & Ski Direct Mail Sun & Ski Direct Mail 5235374556365 VaryActive VaryActive 5224242870365 North American Pipe North American Pipe 5206548459965 Evolve Capital Website Evolve Capital Website 5206509637565 New Vision Africa New Vision Africa 5187476113565 University of Texas School of Dentistry University of Texas School of Dentistry 5187468319565 Children's Leraning Institute Children's Leraning Institute 5181568779965 San Jacinto College (website) San Jacinto College (website) 5178436848365 Ignore No More! Locate Ignore No More! Locate 5174743842365 Real Faith for Real Living Real Faith for Real Living 5146461129965 A La Mode A La Mode 5141793053165 Axalta Powder Coatings Axalta Powder Coatings 5141791944365 Ozark Life Ozark Life 5129052606365 Family Houston Family Houston 5108842292765 No2fyme No2fyme 5098197708365 Just Booster Just Booster 5098194986765 Reading Bandit Reading Bandit 5098193582765 Noted Noted 5089872017165 Diversicons Diversicons 5079221985965 Ignore No More Ignore No More 5070832344365 Smith Fork Ranch Smith Fork Ranch 5028279152765 Texas A&M University Galveston Texas A&M University Galveston 5018567108765 Axalta Axalta 5012074148765 Detach Detach 4996208660765 Pinots Pallet Pinots Pallet 4996203656765 UTMB Campus Navigator UTMB Campus Navigator 4967897169965 Open Meeting Room Open Meeting Room 4967889977165 Westlake Chemical Westlake Chemical 4951083049565 Smart Link Remote Smart Link Remote 4944091097165 Ten Days Ten Days 4907064395165 Jersey Village Church Jersey Village Church 4907061277565 Speedrank Mobile Speedrank Mobile 4906764108365 Oak Creek Homes Mobile Oak Creek Homes Mobile 4905819972365 For Houston's Kids For Houston's Kids 4896586321565 Opus Homes (iPlans) Opus Homes (iPlans) 4888101708365 Weathermatic Weathermatic 4869260791565 Parkside Capital Parkside Capital 4845124364765 Arena Energy Arena Energy 4840052421965 Stage Coach Inn Stage Coach Inn 4839487293965 PreCheck Print Ads PreCheck Print Ads 4839478304765 Chris Seay (website) Chris Seay (website) 4839206036765 SmartLink SmartLink 4838612166365 John Moore (TV) John Moore (TV) 4838586066365 Camp Ozark Camp Ozark 4838135807165 Children’s Learning Institute (Branding) Children’s Learning Institute (Branding) 4837888839965 Trafficware (ADS) Trafficware (ADS) 4837876513565 Trafficware University Trafficware University 4837874835965 Crest Energy Partners Crest Energy Partners 4837848771965 Stewart Information Services (Collateral) Stewart Information Services (Collateral) 4837848066365 First State Bank (Outdoor) First State Bank (Outdoor) 4837844592365 Reliant Energy Reliant Energy 4837840322765 SouthWestern Brick Council (print) SouthWestern Brick Council (print) 4837838576765 First State Bank (print) First State Bank (print) 4837837755965 Newmark Homes (print) Newmark Homes (print) 4837836935165 MPR Technology MPR Technology 4837609933565 Make It Happen Now Make It Happen Now 4837607463965 Halliburton/Landmark Graphics Halliburton/Landmark Graphics 4837600530365 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837598021165 Children’s Learning Institute (Pocket Folder) Children’s Learning Institute (Pocket Folder) 4837590335165 Wildcat Golf Wildcat Golf 4837548402365 Swingpure Swingpure 4837547772365 Newmark Interactive Plans Newmark Interactive Plans 4837546807565 The Tanglewood (Identity) The Tanglewood (Identity) 4837545705965 Children’s Learning Institute (Poster) Children’s Learning Institute (Poster) 4837544672765 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837542325565 Bambi & Vixen Bambi & Vixen 4837539848765 Sterling Municipal Library Sterling Municipal Library 4837532652365 Comanche Contractors Comanche Contractors 4837382568365 Deep Water Cay Deep Water Cay 4837381779965 Living Water International (website) Living Water International (website) 4837380131165 DuPont Coatings (kiosk) DuPont Coatings (kiosk) 4837374871565 Pacific Strategic Investors Pacific Strategic Investors 4837374331565 The Tanglewood (Brochure) The Tanglewood (Brochure) 4837373100365 Rejuvenon Rejuvenon 4837372329965 Lufkin Automation Lufkin Automation 4837371239165 Baker Nissan (Print) Baker Nissan (Print) 4837370223965 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837369611965 Castle Dental (TV) Castle Dental (TV) 4837369341965 Living Water International (branding) Living Water International (branding) 4837368924365 Camp Ozark GO! Camp Ozark GO! 4837366548365 Top Drawer Lingerie Top Drawer Lingerie 4837366292765 Hunting Art Prize Hunting Art Prize 4837365155165 H2O App H2O App 4837362743165 Reliant (HL&P) Reliant (HL&P) 4837362732365 Knowledge Systems (Ads) Knowledge Systems (Ads) 4837362275165 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837361295965 Energy Images Energy Images 4837360593965 Cardeo Trade show Cardeo Trade show 4837359229565 DuPont Coatings (video) DuPont Coatings (video) 4837358581565 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837357656365 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837357256765 SouthWestern Brick Council (Ads) SouthWestern Brick Council (Ads) 4837356615965 SouthWestern Brick Council (Crick TV) SouthWestern Brick Council (Crick TV) 4837354247166 Kinder Morgan 3D Kinder Morgan 3D 4837353818766 Newmark Homes Newmark Homes 4837353224766 Speedrank Speedrank 4837336797966 Sugar Ray Dimeline Sugar Ray Dimeline 4837307497566 Enserv Branding Enserv Branding 4837305798366 DuPont Apply Innovation DuPont Apply Innovation 4837304531166 BP Interactive Kiosk BP Interactive Kiosk 4837304019966 MS 150 MS 150 4837301168766 Children’s Learning Institute (Website) Children’s Learning Institute (Website) 4837300495566 Beauty Ideas Beauty Ideas 4837299948366 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837299332766 Masonry Systems Masonry Systems 4836915684366 AMP Brick & Stone AMP Brick & Stone 4836635543166 Brick Colorado Brick Colorado 4836612927966 Crimson Playground Crimson Playground 4836411500766 Sierra Fuels Sierra Fuels 4836292848366 Dr. Bonnie Baldwin Dr. Bonnie Baldwin 4835985192366 PreCheck (branding) PreCheck (branding) 4835402528766 First State Bank (Outdoor) First State Bank (Outdoor) 4835357557566 First State Bank (Outdoor) First State Bank (Outdoor) 4835121249966 PreCheck (branding) PreCheck (branding) 4835120915166 Texon (direct mail) Texon (direct mail) 4835120051166 Children’s Learning Institute (Collateral) Children’s Learning Institute (Collateral) 4835119208766 Enserv Enserv 4833010897566 Coral Beach Club Coral Beach Club 4832269563966 San Jacinto College Foundation San Jacinto College Foundation 4831690327566 Howard Weil Howard Weil 4829789502366 Mason Creek Mason Creek 4829779379166 Masonry Systems (print) Masonry Systems (print) 4828542177966 Oakcreek Homes Oakcreek Homes 4828537706766 MIHN Records MIHN Records 4828532432766 Knowledge Systems Knowledge Systems 4828279061166 The High Lonesome Ranch The High Lonesome Ranch 4828218951966 Dupont Coatings (illustration) Dupont Coatings (illustration) 4828218951966 Trafficware (ADS) Trafficware (ADS) 4820506689966 Going Up Going Up 4820503478766 DuPont Powder Coatings DuPont Powder Coatings 4820077947966 The Home Depot The Home Depot 4812114819966 Newmark Homes (website) Newmark Homes (website) 4811179529166 Crest Energy Partners Crest Energy Partners 4799943003966 Texon LP (website) Texon LP (website) 4799108253966 Questia Questia 4793982314766 AAF AAF 4792086025566 City City 4792086025566 Reedhycalog (NOV) Reedhycalog (NOV) 4790932625166 Evolve Capital Evolve Capital 4782867638766 Western Agency Western Agency 4782435192366 Perry Homes Perry Homes 4781296595166 Rejuvenon (Branding) Rejuvenon (Branding) 4781280776766 Baker Nissan (TV) Baker Nissan (TV) 4779761072766 Big Brothers & Big Sisters Big Brothers & Big Sisters 4776399662766 Stage Coach Inn Stage Coach Inn 4773235773966 Stoney Way Village Stoney Way Village 4771644062766 PreCheck (Website) PreCheck (Website) 4724068568766 Genuine Brick Genuine Brick 4724068334766 Sneak Peek Homes Sneak Peek Homes 4724066405166 Hunting Energy Hunting Energy 4724063964366 Sureclose Animation Sureclose Animation 4724057603166 Living Water International (branding) Living Water International (branding) 4724048322366 Synchro Green Synchro Green 4724038771566 Villas Del Parque Villas Del Parque 4677401383566 Newmark Homes (iPlan) Newmark Homes (iPlan) 4669440588366 Heartland Brick (Branding) Heartland Brick (Branding) 4667751176766 CRI Catalysts CRI Catalysts 4667124020766 First State Bank (Website) First State Bank (Website) 4659726567966 Spirit of America Spirit of America 4659726567966 Grandhaven Homes (iPlans) Grandhaven Homes (iPlans) 4659726567966 Shell (SIMS) Shell (SIMS) 4611668450766 West Ten West Ten 4498143894366 Sugar Creek Kiosk Sugar Creek Kiosk 4497011489166 LawnGrips LawnGrips 4384621793166 Texon Butane Blending Texon Butane Blending 4271243173566 DuPont Lab Work Request App DuPont Lab Work Request App 4157716539966 Grand Haven Homes Grand Haven Homes 4148038638366 Make It Happen Now Make It Happen Now 4043717676366 American HomeStar American HomeStar 4043716862766 Stewart Star Stewart Star 3930190193166 Salient Partners Salient Partners 3930188393166 Mieko Mahi Mieko Mahi 3702825691566 Catscan Catscan 3589756315566 Villas Del Parque Villas Del Parque 3589291173966 One Minute Manicure One Minute Manicure 3588154239966 Stewart Information Services (Branding) Stewart Information Services (Branding) 3588133885566

Our Team

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Lee Wheat

Executive Creative Director / President WWC

Lee Wheat has held positions as VP/Creative Director with GSD&M in Austin on the Southwest Airlines and Wal-Mart accounts, VP/Creative Director with McCann Erickson Houston on Exxon and Texas Instruments, and VP/Creative Director at BRSG overseeing accounts including Shell Chemical and VALIC – all before he formed Whole Wheat Creative in 1996. His work has been recognized by leading industry publications including Communication Arts and Print magazines, as well as the American Advertising Federation and the American Marketing Association. Lee holds a degree in Graphic Design / Advertising from Lamar University.

Lee has a history of involvement in the advertising community and currently serves as Vice Chairman of the board of directors for the American Advertising Federation Houston and as a board member of Advertising Education Foundation. He has also served as President of the Art Directors Club of Houston and chaired the AAFH's and ADCH annual award competitions. Lee has created and implemented creative for the United Way of the Texas Gulf Coast and Capital Area annual fund-raising campaigns.

Gary Evans

Executive Technical Director / Principal WWC

Gary has been developing complex applications and marketing-driven web sites for over 17 years. For the past fifteen years he has served as WWC's Technical Director and UI/UX designer. Gary manages teams of developers and designers to develop web, desktop and mobile applications for a wide range of clients including: Axalta, DuPont, Stewart Title, The Home Depot, Shell Global Solutions, Halliburton, University of Houston, University of Texas Health Science Center, and San Jacinto Community College. The WWC technical team has received numerous awards and accolades. Its work has been showcased on various industry sites including Adobe.com and Google Labs. Gary also holds a degree in Communications from the University of Houston and a PEC in machine learning from the Massachusetts Institute of Technology. His marketing perspective, combined with his technical experience, allows him to successfully attain the vision of Whole Wheat Creative – to effectively design and develop compelling end-user experiences.

When he's not working he enjoys variety of outdoor sports. He also enjoys spending time with his wife Callie, two sons, Caden and Max and daughter Anabelle.

Lawton Outlaw

Creative Director

With 20 years of national agency and in-house experience in many different industries and markets, Lawton has a wide range of creative knowledge and skills. His work in the entertainment industry has earned national recognition and he has received numerous Addy awards in the Houston market.

Today Lawton navigates his clients toward their goals and objectives from a marketing and strategy standpoint—applying the experience gained in service of some of the world’s largest corporations, as well as the world’s largest record labels and movie studios. He brings invaluable insight that reflects his unique experience, creating solutions that are both recognizable and memorable.

Travis Beck

Lead Developer

Travis´s love of programming began during his freshman year of High School. The class was given the entire semester to build a math quiz program in BASIC. Without ever having seen a programming language before, Travis finished the project in a week and spent the rest of the semester helping other students and adding features to his program.

Travis has been designing and developing websites since 1999, way before it was cool. He is incredibly passionate about his work and is constantly learning new methods and technologies in order to deliver world-class web and application experiences. For the past few years travis has been developing custom iOS applications for the iPhone and iPad.

Travis has a degree in Computer Science from Northeastern Oklahoma A&M College. When he's not working, he enjoys exercising, traveling, playing guitar, and writing in the third person.

Rob Bogart

Project Manager

Rob Bogart graduated from Baylor University in 2009 with a degree in marketing. Following 3+ years of work in youth ministry and a brief stop at a Houston based energy company called Champion Energy, Rob moved to New York and worked in account management for Experian Marketing Services. His clients included Victoria’s Secret, Bath & Body Works, A+E Networks and Talbots. Rob and his wife recently moved back to Houston where they met

In his spare time, Rob enjoys playing guitar and piano, talking about baseball and watching previously canceled TV shows that are on Netflix.

Mike Montes

Internet Marketing Strategist

Most SEA/SEO Internet marketing programs begin with a strategy, a plan and an "On" switch. Then "let it roll." Perhaps you're provided analytics at the end of each each month or each quarter and then have the opportunity to make adjustments. But, that is not what Mike does. Mike has worked with Internet marketing strategies for over eight years. He graduated at the top of his class from Florida State with a degree in Marketing and International Business and he is Google certified. He directs his smarts towards providing analysis, not analytics, of your website's search engine presence and real recommendations to achieve even greater performance. Through his day-to-day management of the WWC SmartOpt accounts, his careful attention to detail, and working closely with our clients, he ensures SmartOpt consistently achieves top Search Engine Advertising and Search Engine Optimization results on their behalf.

When not in front of a computer Mike focuses on quality time with his two children which includes: going to movies, camping, swimming and learning the finer points of fishing. Mike is also an avid collector and marketer of sports memorabilia for all sports.

Sean Abedinia

Developer

Sean began programming as a hobbyist when he was still in Middle School. Sean graduate from the University of Texas with a Bachelors of Science in Mathmatics.

An enthusiastic problem solver with an eye for detail, Sean enjoys making quality applications that exceed client’s expectations. When he isn’t working he likes spending time in the great outdoors.

Ashley Picket

Account Manager

Ashley Picket graduated from Stephen F. Austin State University in 2011 double majoring in photojournalism and art. That’s where she competed in the NSAC program and found her love for Advertising. After graduation she worked as a photographer and made her way back to marketing working as an in-house designer, then for a local magazine. Now she Coordinates Projects at WWC to produce compelling deliverables for print, web, outdoor, tv and more.

Ashley has served on the Ad 2 Houston board for 5 years and is currently Co-Vice President. She enjoys participating in the Ad 2 public service campaign and continuing eduction for young professionals in the community. She is also a member of AAF-Houston and AIGA, to stay in the loop of our ever changing market.

In her spare time she enjoys yoga, painting, trying new restaurants and relaxing with her cats.