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Whole Wheat Creative is a full-service, creatively-driven communications firm. For the past 20 years we have helped our clients reach their goals, through innovative design, data-driven marketing and proven methodology.

Our experience, capabilities and
single-layer management structure keeps us
streamlined and "bottom-lined."

We are in business to build your business.
The work on this website will show you
how we have built ours.

Contact us today.
(713) 993-9339
wwc@wholewheatcreative.com

SERVICES

Whole Wheat Creative is a creatively-driven communications firm providing a full-array of strategic, creative and technical services. Our clients benefit from the experience of seasoned professionals from some of most respected agencies in the industry.

The collective branding experience of the WWC team includes: Southwest Airlines, Exxon, Shell, HP, Sony, Verizon, The Home Depot, BP, DuPont, Stewart Title – an impressive blend of corporate branding and successful retail.

We also offer a wide range of online marketing services including our SmartOpt program. SmartOpt is a targeted approach to search engine marketing and focuses on driving high-quality traffic to your website. Using Information Path Mapping©, SmartOpt is able to create a comprehensive custom campaign that maximizes your ROI on every dollar invested in search engine marketing.

In addition to our creative and stratigic services, WWC also offers a wide range of technical products and services. Our staff includes both Google certified professionals as well as certified Apple developers operating in an on-site Tier-1 studio.

CASE STUDIES

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Learning to Read Has Never Been More Fun

Sarah Ford has dedicated her entire professional life to helping children with learning disabilities. Her passion has always been to empower youngsters and teach them tools to be able to successfully navigate past their educational struggles. Sarah has had extremely positive results throughout the years, but she always wanted to find a way to make her training more fun, and thus more accessible. That was the goal she set out to achieve when she approached Whole Wheat Creative earlier this year. She wanted a way to take her proven track record of successful methods and tools and make them something kids would look forward to doing. Together, we came up with Reading Bandit - an interactive iPad application geared towards teaching children (both with learning disabilities and without) how to read and write.

iOS Game Development Houston iOS App Store

Bandit is a hilarious and encouraging cartoon raccoon who takes kids on an adventure through the alphabet. At the start of an adventure, kids select an animal avatar to represent themselves and off they go with Bandit. Bandit takes them through each letter of the alphabet - teaching upper and lower case versions of the letter, pronunciation, how to write it using a finger and the touch screen, and how to put sounds together to form words. Bandit will also teach kids helpful sight words to look out for when reading more complicated sentences.

Sarah, who formed Reading Bandit, LLC earlier this year to make this application, has big plans for Bandit. Later this week, Bandit and Sarah will be at the International Dyslexia Association’s Annual Reading, Literacy & Learning Conference in San Diego. Soon, the cartoon raccoon will be teaching children how to do math and how to spell. We here at Whole Wheat Creative can’t wait to see what Bandit does next.

Smart Link Remote

Weathermatic Slide 1Weathermatic Slide 3Weathermatic Slide 4
iOS App Store Google Play

Revolutionizing the irrigation industry

Weathermatic has been serving landscape professionals for more than sixty years and has a full line of controllers, weather stations, valves, rotors, sprays and nozzles. Their products have been installed in more than 70 countries on properties like the U.S. Capitol Building, Buckingham Palace and the College Football Hall of Fame.

Weathermatic is also the world's leading provider of Smart Irrigation Controllers with more than 200,000 controllers installed around the world. This smart control platform is at the heart of our new SmartLink Network - the intelligent, affordable, web-based landscape irrigation solution.

Weathermatic turned to WWC to design and develop a native iOS application for iPhone and iPad that allows landscape contractors and home owners the ability to manage their irrigation systems from the palm of their hand.

The iOS application sends and receives data using Weathermatics RESTful Api. WWC developed an Android application, which released fall of 2013.

More about iPhone iOS Development

H2O App

 
H20 Slide 1H20 Slide 3H20 Slide 4H20 Slide 5
iOS App Store Google Play

Living Water International's iOS & Android App helps donors stay committed.

LWI is an implementer of participatory, community-based water solutions in developing nations. In its 20-year history, LWI has completed over 10,000 community water projects in 30 countries, which provide safe, clean water to 11.5 million people every day.

Whole Wheat Creative has worked with Living Water International for over 10 years. Beginning with design and implementation of the Living Water visual brand, which is now recognized around the world, WWC has created several generations of award-winning websites for the ministry. Living Water depends on its website to serve as its primary communication tool as well as its primary online-giving system.

The unique mobile H2O App is one of the current projects being developed by WWC for Living Water. The H20 Project is a simple but powerful campaign. Give up coffee, soda, etc. for two weeks and just drink water. Donate the money you would have spent on the drinks to help Living Water provide clean, safe water for the thirsty.

The H2O App, developed for iOS and Android, allows participants to set and track their individual campaign goals. The H2O App also gives participants the ability to establish fund-raising groups.

WWC is currently working with the talented staff at Living Water in developing the next generation of the Living Water International website and fundraising system. Both launched in 2013.

More about iPhone iOS Development

Camp Ozark

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John Moore

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Stewart Information Services

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San Jacinto College

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SouthWestern Brick Council

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Camp Ozark GO!

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Children’s Learning Institute

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DuPont Powder Coatings

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Sterling Municipal Library

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Wallace/Halpin, LLC.

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Texon

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Halliburton/Landmark Graphics

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The Historic Stagecoach Inn

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Lovett Dental Centers

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Reedhycalog (NOV)

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OUR WORK

Camp Ozark v2 Camp Ozark v2 5391179504008 University of Texas (Office of Development) University of Texas (Office of Development) 5391093082408 Lynx Map Lynx Map 5372409320008 FITNAV FITNAV 5372408463208 LYNX F.B.O. LYNX F.B.O. 5349220028008 VaryActive (Promo) VaryActive (Promo) 5332313708008 Say Hello To Celeo Say Hello To Celeo 5327647413208 The Stopic The Stopic 5312050805608 Sun & Ski (Branding) Sun & Ski (Branding) 5311137348808 Living Water Annual Review Living Water Annual Review 5307187738408 Sun & Ski Sun & Ski 5298125994808 VaryActive VaryActive 5295940139608 Sun & Ski Summer TV Sun & Ski Summer TV 5295906756808 Bid Fish Bid Fish 5293826230408 University of Texas (Digital Imaging Center) University of Texas (Digital Imaging Center) 5291970981208 The Battleship of Texas The Battleship of Texas 5291685638008 Sun & Ski (Water Sports) Sun & Ski (Water Sports) 5288483924008 Detoto Law Firm Detoto Law Firm 5283611075608 Celeo Celeo 5283609534808 Celeo Celeo 5283604383208 Westlake Chemical Westlake Chemical 5282354524408 Wabash Feed Wabash Feed 5273968968808 HayMap HayMap 5273428367608 Sun & Ski (Footwear) Sun & Ski (Footwear) 5269510484008 Sun & Ski (Running) Sun & Ski (Running) 5269510484008 VaryActive (Branding) VaryActive (Branding) 5254820968408 University of Texas Health Sciences Intranet University of Texas Health Sciences Intranet 5237170949608 WestTen WestTen 5236182630808 Sun & Ski Direct Mail Sun & Ski Direct Mail 5235287638408 VaryActive VaryActive 5224155952408 North American Pipe North American Pipe 5206461542008 Evolve Capital Website Evolve Capital Website 5206422719608 New Vision Africa New Vision Africa 5187389195608 University of Texas School of Dentistry University of Texas School of Dentistry 5187381401608 Children's Leraning Institute Children's Leraning Institute 5181481862008 San Jacinto College (website) San Jacinto College (website) 5178349930408 Ignore No More! Locate Ignore No More! Locate 5174656924408 Real Faith for Real Living Real Faith for Real Living 5146374212008 A La Mode A La Mode 5141706135208 Axalta Powder Coatings Axalta Powder Coatings 5141705026408 Ozark Life Ozark Life 5128965688408 Family Houston Family Houston 5108755374808 No2fyme No2fyme 5098110790408 Just Booster Just Booster 5098108068808 Reading Bandit Reading Bandit 5098106664808 Noted Noted 5089785099208 Diversicons Diversicons 5079135068008 Ignore No More Ignore No More 5070745426408 Smith Fork Ranch Smith Fork Ranch 5028192234808 Texas A&M University Galveston Texas A&M University Galveston 5018480190808 Axalta Axalta 5011987230808 Detach Detach 4996121742808 Pinots Pallet Pinots Pallet 4996116738808 UTMB Campus Navigator UTMB Campus Navigator 4967810252008 Open Meeting Room Open Meeting Room 4967803059208 Westlake Chemical Westlake Chemical 4950996131608 Smart Link Remote Smart Link Remote 4944004179208 Ten Days Ten Days 4906977477208 Jersey Village Church Jersey Village Church 4906974359608 Speedrank Mobile Speedrank Mobile 4906677190408 Oak Creek Homes Mobile Oak Creek Homes Mobile 4905733054408 For Houston's Kids For Houston's Kids 4896499403608 Opus Homes (iPlans) Opus Homes (iPlans) 4888014790408 Weathermatic Weathermatic 4869173873608 Parkside Capital Parkside Capital 4845037446808 Arena Energy Arena Energy 4839965504008 Stage Coach Inn Stage Coach Inn 4839400376008 PreCheck Print Ads PreCheck Print Ads 4839391386808 Chris Seay (website) Chris Seay (website) 4839119118808 SmartLink SmartLink 4838525248408 John Moore (TV) John Moore (TV) 4838499148408 Camp Ozark Camp Ozark 4838048889208 Children’s Learning Institute (Branding) Children’s Learning Institute (Branding) 4837801922008 Trafficware (ADS) Trafficware (ADS) 4837789595608 Trafficware University Trafficware University 4837787918008 Crest Energy Partners Crest Energy Partners 4837761854008 Stewart Information Services (Collateral) Stewart Information Services (Collateral) 4837761148408 First State Bank (Outdoor) First State Bank (Outdoor) 4837757674408 Reliant Energy Reliant Energy 4837753404808 SouthWestern Brick Council (print) SouthWestern Brick Council (print) 4837751658808 First State Bank (print) First State Bank (print) 4837750838008 Newmark Homes (print) Newmark Homes (print) 4837750017208 MPR Technology MPR Technology 4837523015608 Make It Happen Now Make It Happen Now 4837520546008 Halliburton/Landmark Graphics Halliburton/Landmark Graphics 4837513612408 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837511103208 Children’s Learning Institute (Pocket Folder) Children’s Learning Institute (Pocket Folder) 4837503417208 Wildcat Golf Wildcat Golf 4837461484408 Swingpure Swingpure 4837460854408 Newmark Interactive Plans Newmark Interactive Plans 4837459889608 The Tanglewood (Identity) The Tanglewood (Identity) 4837458788008 Children’s Learning Institute (Poster) Children’s Learning Institute (Poster) 4837457754808 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837455407608 Bambi & Vixen Bambi & Vixen 4837452930808 Sterling Municipal Library Sterling Municipal Library 4837445734408 Comanche Contractors Comanche Contractors 4837295650408 Deep Water Cay Deep Water Cay 4837294862008 Living Water International (website) Living Water International (website) 4837293213208 DuPont Coatings (kiosk) DuPont Coatings (kiosk) 4837287953608 Pacific Strategic Investors Pacific Strategic Investors 4837287413608 The Tanglewood (Brochure) The Tanglewood (Brochure) 4837286182408 Rejuvenon Rejuvenon 4837285412008 Lufkin Automation Lufkin Automation 4837284321208 Baker Nissan (Print) Baker Nissan (Print) 4837283306008 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837282694008 Castle Dental (TV) Castle Dental (TV) 4837282424008 Living Water International (branding) Living Water International (branding) 4837282006408 Camp Ozark GO! Camp Ozark GO! 4837279630408 Top Drawer Lingerie Top Drawer Lingerie 4837279374808 Hunting Art Prize Hunting Art Prize 4837278237208 H2O App H2O App 4837275825208 Reliant (HL&P) Reliant (HL&P) 4837275814408 Knowledge Systems (Ads) Knowledge Systems (Ads) 4837275357208 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837274378008 Energy Images Energy Images 4837273676008 Cardeo Trade show Cardeo Trade show 4837272311608 DuPont Coatings (video) DuPont Coatings (video) 4837271663608 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837270738408 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837270338808 SouthWestern Brick Council (Ads) SouthWestern Brick Council (Ads) 4837269698008 SouthWestern Brick Council (Crick TV) SouthWestern Brick Council (Crick TV) 4837267329208 Kinder Morgan 3D Kinder Morgan 3D 4837266900808 Newmark Homes Newmark Homes 4837266306808 Speedrank Speedrank 4837249880008 Sugar Ray Dimeline Sugar Ray Dimeline 4837220579608 Enserv Branding Enserv Branding 4837218880408 DuPont Apply Innovation DuPont Apply Innovation 4837217613208 BP Interactive Kiosk BP Interactive Kiosk 4837217102008 MS 150 MS 150 4837214250808 Children’s Learning Institute (Website) Children’s Learning Institute (Website) 4837213577608 Beauty Ideas Beauty Ideas 4837213030408 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837212414808 Masonry Systems Masonry Systems 4836828766408 AMP Brick & Stone AMP Brick & Stone 4836548625208 Brick Colorado Brick Colorado 4836526010008 Crimson Playground Crimson Playground 4836324582808 Sierra Fuels Sierra Fuels 4836205930408 Dr. Bonnie Baldwin Dr. Bonnie Baldwin 4835898274408 PreCheck (branding) PreCheck (branding) 4835315610808 First State Bank (Outdoor) First State Bank (Outdoor) 4835270639608 First State Bank (Outdoor) First State Bank (Outdoor) 4835034332008 PreCheck (branding) PreCheck (branding) 4835033997208 Texon (direct mail) Texon (direct mail) 4835033133208 Children’s Learning Institute (Collateral) Children’s Learning Institute (Collateral) 4835032290808 Enserv Enserv 4832923979608 Coral Beach Club Coral Beach Club 4832182646008 San Jacinto College Foundation San Jacinto College Foundation 4831603409608 Howard Weil Howard Weil 4829702584408 Mason Creek Mason Creek 4829692461208 Masonry Systems (print) Masonry Systems (print) 4828455260008 Oakcreek Homes Oakcreek Homes 4828450788808 MIHN Records MIHN Records 4828445514808 Knowledge Systems Knowledge Systems 4828192143208 Dupont Coatings (illustration) Dupont Coatings (illustration) 4828132034008 The High Lonesome Ranch The High Lonesome Ranch 4828132034008 Trafficware (ADS) Trafficware (ADS) 4820419772008 Going Up Going Up 4820416560808 DuPont Powder Coatings DuPont Powder Coatings 4819991030008 The Home Depot The Home Depot 4812027902008 Newmark Homes (website) Newmark Homes (website) 4811092611208 Crest Energy Partners Crest Energy Partners 4799856086008 Texon LP (website) Texon LP (website) 4799021336008 Questia Questia 4793895396808 AAF AAF 4791999107608 City City 4791999107608 Reedhycalog (NOV) Reedhycalog (NOV) 4790845707208 Evolve Capital Evolve Capital 4782780720808 Western Agency Western Agency 4782348274408 Perry Homes Perry Homes 4781209677208 Rejuvenon (Branding) Rejuvenon (Branding) 4781193858808 Baker Nissan (TV) Baker Nissan (TV) 4779674154808 Big Brothers & Big Sisters Big Brothers & Big Sisters 4776312744808 Stage Coach Inn Stage Coach Inn 4773148856008 Stoney Way Village Stoney Way Village 4771557144808 PreCheck (Website) PreCheck (Website) 4723981650808 Genuine Brick Genuine Brick 4723981416808 Sneak Peek Homes Sneak Peek Homes 4723979487208 Hunting Energy Hunting Energy 4723977046408 Sureclose Animation Sureclose Animation 4723970685208 Living Water International (branding) Living Water International (branding) 4723961404408 Synchro Green Synchro Green 4723951853608 Villas Del Parque Villas Del Parque 4677314465608 Newmark Homes (iPlan) Newmark Homes (iPlan) 4669353670408 Heartland Brick (Branding) Heartland Brick (Branding) 4667664258808 CRI Catalysts CRI Catalysts 4667037102808 First State Bank (Website) First State Bank (Website) 4659639650008 Grandhaven Homes (iPlans) Grandhaven Homes (iPlans) 4659639650008 Spirit of America Spirit of America 4659639650008 Shell (SIMS) Shell (SIMS) 4611581532808 West Ten West Ten 4498056976408 Sugar Creek Kiosk Sugar Creek Kiosk 4496924571208 LawnGrips LawnGrips 4384534875208 Texon Butane Blending Texon Butane Blending 4271156255608 DuPont Lab Work Request App DuPont Lab Work Request App 4157629622008 Grand Haven Homes Grand Haven Homes 4147951720408 Make It Happen Now Make It Happen Now 4043630758408 American HomeStar American HomeStar 4043629944808 Stewart Star Stewart Star 3930103275208 Salient Partners Salient Partners 3930101475208 Mieko Mahi Mieko Mahi 3702738773608 Catscan Catscan 3589669397608 Villas Del Parque Villas Del Parque 3589204256008 One Minute Manicure One Minute Manicure 3588067322008 Stewart Information Services (Branding) Stewart Information Services (Branding) 3588046967608

Our Team

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Lee Wheat

Executive Creative Director / President WWC

Lee Wheat has held positions as VP/Creative Director with GSD&M in Austin on the Southwest Airlines and Wal-Mart accounts, VP/Creative Director with McCann Erickson Houston on Exxon and Texas Instruments, and VP/Creative Director at BRSG overseeing accounts including Shell Chemical and VALIC – all before he formed Whole Wheat Creative in 1996. His work has been recognized by leading industry publications including Communication Arts and Print magazines, as well as the American Advertising Federation and the American Marketing Association. Lee holds a degree in Graphic Design / Advertising from Lamar University.

Lee has a history of involvement in the advertising community and currently serves as Vice Chairman of the board of directors for the American Advertising Federation Houston and as a board member of Advertising Education Foundation. He has also served as President of the Art Directors Club of Houston and chaired the AAFH's and ADCH annual award competitions. Lee has created and implemented creative for the United Way of the Texas Gulf Coast and Capital Area annual fund-raising campaigns.

Gary Evans

Executive Technical Director / Principal WWC

Gary has been developing complex web applications and marketing-driven web sites for over 17 years. For the past fifteen years he has served as WWC's Technical Director and UI/UX designer. Gary manages teams of developers and designers to develop web, desktop and mobile applications for a wide range of clients including: Axalta, DuPont, Stewart Title, The Home Depot, Shell Global Solutions, Halliburton, University of Houston, University of Texas Health Science Center, and San Jacinto Community College. The WWC technical team has received numerous awards and accolades. Its work has been showcased on various industry sites including Adobe.com and Google Labs. Gary also holds a degree in Marketing/ITS from the University of Houston. His advertising perspective, combined with his technical experience, allows him to successfully attain the vision of Whole Wheat Creative – to effectively design and develop compelling end-user experiences. For the past 7 years Gary has been developing iOS applications for the iPhone and iPad. He has been invited to participate in workshops at WWDC and DCSF.

When he's not working he enjoys outdoor sports and coaching youth football. He also enjoys spending time with his wife Callie, two sons, Caden and Max and daughter Anabelle.

Lawton Outlaw

Creative Director

With 20 years of national agency and in-house experience in many different industries and markets, Lawton has a wide range of creative knowledge and skills. His work in the entertainment industry has earned national recognition and he has received numerous Addy awards in the Houston market.

Today Lawton navigates his clients toward their goals and objectives from a marketing and strategy standpoint—applying the experience gained in service of some of the world’s largest corporations, as well as the world’s largest record labels and movie studios. He brings invaluable insight that reflects his unique experience, creating solutions that are both recognizable and memorable.

Travis Beck

Lead Developer

Travis´s love of programming began during his freshman year of High School. The class was given the entire semester to build a math quiz program in BASIC. Without ever having seen a programming language before, Travis finished the project in a week and spent the rest of the semester helping other students and adding features to his program.

Travis has been designing and developing websites since 1999, way before it was cool. He is incredibly passionate about his work and is constantly learning new methods and technologies in order to deliver world-class web and application experiences. For the past few years travis has been developing custom iOS applications for the iPhone and iPad.

Travis has a degree in Computer Science from Northeastern Oklahoma A&M College. When he's not working, he enjoys exercising, traveling, playing guitar, and writing in the third person.

Rob Bogart

Project Manager

Rob Bogart graduated from Baylor University in 2009 with a degree in marketing. Following 3+ years of work in youth ministry and a brief stop at a Houston based energy company called Champion Energy, Rob moved to New York and worked in account management for Experian Marketing Services. His clients included Victoria’s Secret, Bath & Body Works, A+E Networks and Talbots. Rob and his wife recently moved back to Houston where they met

In his spare time, Rob enjoys playing guitar and piano, talking about baseball and watching previously canceled TV shows that are on Netflix.

Mike Montes

Internet Marketing Strategist

Most SEA/SEO Internet marketing programs begin with a strategy, a plan and an "On" switch. Then "let it roll." Perhaps you're provided analytics at the end of each each month or each quarter and then have the opportunity to make adjustments. But, that is not what Mike does. Mike has worked with Internet marketing strategies for over eight years. He graduated at the top of his class from Florida State with a degree in Marketing and International Business and he is Google certified. He directs his smarts towards providing analysis, not analytics, of your website's search engine presence and real recommendations to achieve even greater performance. Through his day-to-day management of the WWC SmartOpt accounts, his careful attention to detail, and working closely with our clients, he ensures SmartOpt consistently achieves top Search Engine Advertising and Search Engine Optimization results on their behalf.

When not in front of a computer Mike focuses on quality time with his two children which includes: going to movies, camping, swimming and learning the finer points of fishing. Mike is also an avid collector and marketer of sports memorabilia for all sports.

Sean Abedinia

Developer

Sean began programming as a hobbyist when he was still in Middle School. Sean graduate from the University of Texas with a Bachelors of Science in Mathmatics.

An enthusiastic problem solver with an eye for detail, Sean enjoys making quality applications that exceed client’s expectations. When he isn’t working he likes spending time in the great outdoors.

Ashley Picket

Account Manager

Ashley Picket graduated from Stephen F. Austin State University in 2011 double majoring in photojournalism and art. That’s where she competed in the NSAC program and found her love for Advertising. After graduation she worked as a photographer and made her way back to marketing working as an in-house designer, then for a local magazine. Now she Coordinates Projects at WWC to produce compelling deliverables for print, web, outdoor, tv and more.

Ashley has served on the Ad 2 Houston board for 5 years and is currently Co-Vice President. She enjoys participating in the Ad 2 public service campaign and continuing eduction for young professionals in the community. She is also a member of AAF-Houston and AIGA, to stay in the loop of our ever changing market.

In her spare time she enjoys yoga, painting, trying new restaurants and relaxing with her cats.